Where To Find Business Opportunity Leads That Convert Into Sales
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If you have a business opportunity that you want more people to know about and you have already tried posting to your social media then this blog post will introduce you to four of my best traffic sources for business opportunity leads.
When looking for business opportunity leads, or rather leads of any nature, you should be looking to specific markets that provide those type of leads, because then you will be able to tap into a traffic source that is actually wanting to consider your business opportunity.
The key to marketing or promoting an opportunity of any kind, is to make sure that you go to a targeted outlet.
That means, that the outlet is filled with your ideal audience and you know if you invest in that outlet you will get a return on your investment.
Over the years that I have been promoting several business opportunities, it is these four places that I go to, to find quality business opportunity leads.
In this blog post I will share with you those four platforms, how to get started with those platforms and how to best use them so you can maximise your chances with getting qualified people to consider your offer.
Here’s What You Will Learn:
- Udimi Solo Ads and how to find the best vendor for business opportunity leads
- MLM Leads and how to get the best results from this solo ad provider
- Herculist and how to get the best results from this safelist provider
- Bing Ads and how to use this search engine to generate business opportunity leads
Udimi Solo Ads And How To Find The Best Vendor For Business Opportunity Leads
What is Udimi?
Udimi is simply the brand of a solo ad marketplace.
Ok, so what is a solo ad? A solo ad is simply the term given to an email promotion that you send to the owner of an email list of subscribers.
That owner may have a very targeted email list of subscribers. For example, their subscribers may be interested in weight loss information, they may be interested in how to make money online, or they may be interested in any niche-related subject.
The benefit however of using a solo ad to find business opportunity leads, is that the solo ad provider already has a relationship with his email list.
Therefore he or she is able to communicate your promotion in a way that is more attractive than you would, if you were to send that promotion yourself.
When you build a relationship with the solo ad vendor, he or she may be able to help you get better conversions on your offer.
He or she may be able to provide advice on whether your business opportunity offer is good for his email list or whether the offer has already been promoted and has no chance at success.
When you choose a solo ad vendor to help you attract business opportunity leads, these are some of the things that help vendors pay attention to, to help their clients get the best results that lead into sales.
Since I have started affiliate marketing and promoting business opportunities, I have turned to the Udimi marketplace to find vendors to help me get sales of my products.
To get started with a solo ad and generating business opportunity leads, you do need to join Udimi as a buyer and create an account with them.
Once you have joined Udimi by entering your name and email, you will come to your dashboard.
From your dashboard, Udimi already provides some helpful tips for you to get started.
But what is important and crucial to you getting the best results, is how you select your vendor.
So here are some strategies that I use to get a high chance at sales conversions on my business opportunity promotions.
Step 1
Click on the Find Sellers tab from within your Udimi dashboard.
From this tab, you will be able to see a list of all sellers, of any niche on Udimi. However, what you want to filter down to, is business opportunity solo ad providers.
Step 2
Also you want to pay attention to any vendor who has a good profile. To make sure you are selecting some of the top sellers who deliver good results, here’s what I recommend you select when filtering.
Visitors this is the minimum number of visitors that a vendor is able to send to your business opportunity offer within 100 hours. When promoting a business opportunity and if you are testing a new solo ad vendor, I recommend that you send at least 100 visitors to your offer.
Because this is the testing phase you are entering as you “test out” new vendors and how good their email list is, keep your expenditure to a minimum.
100 visitors is sufficient to understand whether your chosen solo ad vendor has a quality list; whether the subscribers are responsive and most importantly whether you achieve a good opt in rate to your sales funnel and eventually sales.
It also helps you test how convertible your own business opportunity offer is.
Ratings this figure helps you to understand whether the vendor has positive ratings from other buyers. Ratings isn’t the number one factor that you should consider when selecting a vendor, as vendors with lower ratings also achieve good results.
But for the sake of having the best chance at your first solo ad, a vendor who has a great positive rating means that they have helped their clients achieve great results and is proof that their email list converts.
Start within You will know when you want your solo ad promotion to run from. Therefore use this filter to find vendors who are able to start your campaign at your desired time.
Price In my opinion, this is one of the most important filters that can influence whether you get good or poor results.
Most buyers tend to go for the cheapest cost per click as a way of saving money, but sometimes the cheapest cost per click is not the best option for you. I am always of the view that a high quality email list, attracts a better chance at good results and therefore attracts a premium price.
So you should start your cost per click at $0.50 and above. Whilst this is not a hard and fast rule, it is up to you to test other prices but try to aim for vendors whose cost per click are $0.50 and above.
Got Sales Here is another important factor when selecting a vendor. As you invest in solo ads, you want a good return on your investment. So you want to select a vendor that has a “buyer’s list”.
A buyer’s list is simply an email list that comprise mostly people who have taken out their credit cards and purchased something that the vendor recommended.
This is the best type of email list.
Although I am recommending selecting a vendor who has helped their clients get sales, I want you to understand one thing.
The purpose of a solo ad promotion is not to get sales, but to help you build your email list, so you can build a relationship with your new business opportunity leads.
When you build a relationship with these business opportunity leads, you have a better chance at converting them later on; so keep this in mind.
The real return on investment happens on the backend. If you do get sales on the first solo ad run, treat that as a bonus, but do not give up on solo ads if you do not get sales from a first run.
To determine whether a solo ad is successful, consider the opt in rate you achieve and if you do get sales, then count that as a bonus.
Niche This is an obvious category. It is basically the niche that you want the vendor to be in. As you are seeking business opportunity leads, then marketing is the best selection you can choose here.
Once you have filtered your categories, you will be given a list of vendors to choose from. Pay attention to the side bar of the specific vendor, which breaks down their stats.
Step 3
Your research does not end here. You still need to do a bit more leg work before actually selecting a vendor to buy from.
Click into the vendor you are interested in and look at their profile. Their profile is found under “About The Seller”.
In the above profile I highlighted some keywords that stood out to me. The vendor said that his email list is 100% top tier. This tells me that the traffic that I am likely to get comes from tier one countries, which as an affiliate marketer, I know that tier one countries have more buying power.
He also says that he provides a 10-20% overdelivery. This means that if you paid for 100 visitors to your offer, he is likely to send 110-120 visitors to your offer.
This is simply a courtesy that vendors pay to their clients to attract them. By having an overdelivery, you will realise that your cost per click works out cheaper.
So for example, if you selected a vendor that charged $0.50 per visitor and you ordered 100 visitors but got 120 visitors, then your cost per click works out to be $0.42.
This vendor also gets 1000+ new subscribers everyday. This is crucial because it means that the email list he provides is fresh. The subscribers probably have not been saturated with the same business opportunity offers as yours and it gives you a higher chance at getting great results.
Finally he mentions that he has a buyer’s list included. Remember what I said about buyer’s lists? It means that you do have a chance at making sales but do not rely on this to determine whether your solo ad run was successful or not.
Step 4
Another thing you want to examine about the vendor, is the testimonials provided by other buyers.
We both know that testimonials act as proof of credibility and trust. This shows that previous sellers have used his service and have been satisfied or not.
Spend some time reading the vendor’s reviews.
Step 5
Then if you are happy with it, go ahead and select the vendor and place your first order with them.
When placing your order here are some extra tips to help you:
- Always send visitors to a sales funnel. Don’t know what a sales funnel is? Click here to read all about sales funnels.
- Make sure that you have an email marketing sequence set up properly. Click here to read what you can say in your email sequence to generate more sales. Click here to learn how to set up an email list.
- Test your funnel. Is it working? Opt in to your own funnel. Is the content helpful and encouraging? Have you received your own email in your autoresponder?
- Track everything! Most important. You want to make sure that your vendor has delivered on his promise to send you the number of visitors that you paid for. I recommend that you use the Clickmagick tracking software for your affiliate marketing campaign. Click here to read my review and why it is important to use a tracking software.
MLM Leads And How To Get The Best Results From This Solo Ad Provider
MLM Leads is a solo ad provider but unlike Udimi, it is not a marketplace. So you will not find more than one vendor here to get your business opportunity leads from.
Instead MLM Leads is owned by a single marketer whose name is Enrique Garibay. As the name suggests, he sells leads for network marketers but you can get leads for any type of business opportunity or home based business, all based in the US.
Here are the different types of products that MLM Leads has to offer.
They offer national business opportunity leads, local business opportunity leads, real time business opportunity leads and even female business opportunity leads.
National business opportunity leads
If you have never ran an ad campaign on Google Adwords, then MLM Leads would like to take that effort away from you, so they can do it for you.
By using their national business opportunity lead product, they will send their targeted web traffic directly to your network marketing sales funnel, making this an option that delivers fresh business opportunity seekers, that has probably never seen your offer before.
The difference between this option and using Udimi, is that with Udimi you may send a promotion to an email list that has been targeted by so many affiliate marketers.
MLM Leads with their national business opportunity lead product, is guaranteeing that all leads that are sent to your network marketing funnel, is fresh as they are coming directly from the web and not an email list.
There is a disadvantage to this, in that the leads have no relationship with MLM Leads so there is no trust built. They are being sent directly from Google traffic campaigns directly to your network marketing funnel, so it is up to you to ensure that your landing page is highly convertible.
Whilst I can see that this may be a problem, MLM Leads has provided guidance as to what a good funnel should look like; so you can be sure that you have a good chance at success. Click here to also read my sales funnel guide.
Local business opportunity leads
Local business opportunity leads are for those of you who are seeking leads that are local to you or a certain city.
I know there are home-based business owners, who prefer a closer connection with their recruits. Maybe they’d like to meet in a local coffee shop and network in person.
Well this is a service that you can use, to generate business opportunity leads that are local to you.
It’s also a service that you can recommend to your downline, if you are a network marketer, and not worry about competing with your team.
On their offer page, it does appear that the leads that you get with this service will come from web traffic, so I am assuming that Enrique creates ad campaigns using pay-per-click services like Google Adwords and submits your network marketing funnel URL so that visitors can see your web page.
Real-time business opportunity leads
This is an interesting concept that MLM Leads provide. They say that real time business opportunity leads are leads who complete their own form.
They say that the lead completes a form that has the headline “how ordinary people like you are making an extra $1,977 per week, part time.. start a business from home… minimal investment required”
The lead also provides their telephone number and may provide their address, city, zip code and date of birth.
The reason why this type of lead is of a higher quality, is because as the lead generator, the more information you ask of someone and they provide that information, the more interested they are in receiving more information about your offer.
If you have your own sales funnel and all you ask for is a name and email address, anyone can complete that form out of curiosity. However if you go on to ask for a name, email address, telephone number, address and date of birth and someone completes all of the above, then there is more interest shown by that person and they actually want to hear from you.
The real business opportunity leads are provided for national and local areas and can be segmented to female leads as well.
So you may wish to consider this premium product as opposed to the other above products.
Without a doubt MLM Leads is a more premium quality business opportunity lead provider, so your chance at converting the leads generated into buyers of your business opportunity product is a good one.
Not only do they provide business opportunity leads, they also offer consulting services and prospecting training for purchase.
How to get started with MLM Leads
To get started with MLM Leads click here.
Select the product that you want by navigating to the products tab.
On the product page, this is where you can select the number of visitors you would like to visit your offer. MLM Leads refers to visitors as clicks, so you can select the number of clicks that you want.
I recommend testing MLM Leads as a business opportunity leads’ provider by choosing at least 100 clicks.
If this is your first time using MLM Leads, do not go overboard and buy their largest package. 100 visitors is sufficient to see if this provider is worth your money for your specific business opportunity offer.
Select the number of clicks you want, click calculate total then move on over to continue with order.
As a new user of MLM Leads you must create an account.
Once your account has been created enter your billing information and then select the business opportunity that you are promoting.
If you cannot find your business opportunity offer in the drop down, enter it into the “other” field.
As you continue towards your payment, enter the URL for your lead capture page if you have selected their web traffic product.
Enter your payment card details, select if you would like to sign up to their autoship program, agree to their terms of service then submit your payment.
Typically MLM Leads starts delivery of your order within 48-72 hours. So remain patient.
If you do try this traffic source for your business opportunity leads, let me know what you think of it.
Herculist And How To Get The Best Results From This Safelist Provider
So I’ve provided two of the most premium spots where you can source business opportunity leads from.
If you’re looking to spend a bit more, Udimi and MLM Leads is where I recommend you go.
This next source is for low budget affiliates who are looking for a more cost-effective option.
I actually stumbled upon Herculist in my early affiliate marketing days. In fact, Herculist was among four other safelist providers, but gave the best results ever.
What is Herculist?
Herculist is a safelist that allows you to send emails to its members.
Unlike solo ads, the email list subscribers are not your regular subscribers but rather internet marketers like yourself, who have joined with a membership.
So essentially, if you do use Herculist, you are sending your business opportunity offer to other internet marketers.
Is this really effective marketing? In my opinion, I do not think so. The reason why I say so, is because if someone is already an affiliate for a business opportunity, how likely are they wanting to join another business opportunity?
Surely there are those who outgrow their business opportunity and there are others who are looking to join more than one business opportunity. So you may be able to catch some of these users and have some success with Herculist.
But if you wanted to build a sustainable affiliate marketing business, this is not the best way. Click here to learn how to build a profitable and sustainable affiliate marketing business.
Herculist is a cheaper traffic source, you can get sales of your offer, but you will need to send a large number of visitors to your offer and the conversion rates of your sales funnel may be lower.
These are just some key things to pay attention to.
For example, to send your email promotion to over 22,000 potential buyers costs $24.95 on Herculist. From experience, you may get a less than 10% click through rate to your sales funnel and then a less than 5% opt in rate.
So if you are tracking your progress with this traffic source, do not be alarmed that your sales funnel has converted so poorly.
This is the nature of safelist marketing. So let’s break this down for you.
Supposing your send a promotional email to 22,000 potential buyers and 10% of those people click through to your sales funnel; that means that 2200 have seen your offer.
Now let’s say that only 1% of those 2200 visitors have opted into your funnel for more information. It means that you would have acquired 22 leads for $24.95 which isn’t bad at all. It only cost you $1.13 per lead.
I just wanted to show you the type of numbers that are likely to happen with Herculist. So once again, do not be alarmed if your conversion numbers “appear” low.
How to get started with Herculist?
To get started with Herculist, you do need to become a member.
I recommend that you become either a gold or pro member for $25/year or $15/year respectively to take advantage of their traffic options.
You may also wish to consider their Herculist solo ad specials if you wish to purchase a one-time package.
Their log-in ads is also a good option.
Herculist has many options for the budget conscious affiliate. Hopefully you are able to use it to your benefit.
Bing Ads And How To Use This Search Engine To Generate Business Opportunity Leads
Lastly on my list of places to source business opportunity leads is Bing or Microsoft Ads.
Bing Ads is a search engine ad platform, like Google Adwords, where you can place ads for people searching for specific things.
This ad platform is not a targeted marketplace like Udimi, MLM Leads or Herculist, but you can make it targeted when you set up ad campaigns targeting business opportunity seekers through the use of keywords.
For example, business opportunity seekers might look for more information on “how to make money online”, “how to start a home-based business” or “good business opportunity to start” and if you position your ad correctly, with the right ad text, you can generate hundreds of leads into your sales funnel.
In order to use Bing Ads to generate business opportunity leads, there are a few things that you will need to get started.
Tools you will need:
- A Bing Ads account. You can start your Bing Ads account here and get $100 when you spend $25.
- A sales funnel builder like LeadPages or you can use Clickfunnels
- An email autoresponder like Aweber or you can use GetResponse
- An ad tracking software like Clickmagick. Read my review of Clickmagick here.
- Any business opportunity offer
There are two strategies you can use to generate business opportunity leads with Bing Ads.
You can either use an ad to blog post to sales funnel method or you can use an ad to sales funnel method.
I recommend testing both methods to see which strategy delivers the best results in your ad campaign.
Step 1
Get started by building your sales funnel for your business opportunity offer. If you do not know how to create a sales funnel then I recommend joining the Clickfunnels, one funnel away 30 day challenge, that helps you design the most highly convertible sales funnel.
Here’s what you get from The One Funnel Away 30 day challenge:
Week 0 Train your mind so you can shift your belief into one where you think that you can build a profitable funnel.
Week 1 Learn what is a good offer and how to create one. You may have a business opportunity offer already. Learn whether this is a good offer and if not, how to create one yourself.
Week 2 Learn what sales text to include on your funnel so you impress your funnel visitors with the right story to grab their attention and make them want to opt into your funnel.
Week 3 Build the funnel.
Week 4 Learn how to drive traffic to your sales funnel. But make sure to come back to this blog post where I will show you how to generate business opportunity leads using Bing Ads.
Step 2
Every sales funnel that is selling a product, must have an email follow up sequence. Your follow up sequence is where you will provide valuable content to help convert the business opportunity leads that you generate.
If you have yet to build your first email list, my blog post will help you do just that. Head on over there and learn how to set up your first email list.
Also check out my email marketing strategy that will help you create a highly convertible email funnel sequence.
Step 3
Set up tracking for your business opportunity offer using Clickmagick. Read my review of Clickmagick here.
Step 4
Create your ad with Bing and promote your sales funnel.
Whilst this blog post will not go into the details of setting up a Bing Ads campaign to help you generate business opportunity leads, my free Profit With Affiliate Marketing course teaches you how to dig your own traffic well and how to promote your business opportunity using sales funnels and paid ads.
Plus you will also learn how to create a profitable online business from scratch and get access to over 8 bonuses when you finish the course and join the Super Affiliate masterclass.
Click here to get access to my free course now.
Wrapping Up
As an affiliate marketer, you need to learn how to dig your own well to find leads for any offer that you want to promote. There are tons of people who are looking for business opportunities on the internet and if you know where to find them, you could have a wildly successful business.
The key to being successful with promoting business opportunities, is to build a community of people that know, like and trust you. This is the best way to build a sustainable business, that lasts a long time.
I urge you to commit to creating a strong foundation for your business. You can promote business opportunities or any affiliate offer but one thing remains the same, you will never have long term success, unless you learn how to build a reputable brand and name for yourself and you serve a community of people who trust your guidance.
I hope my sources help you out as you work on building your community. Let me know in the comments which source has worked best for you.
If you found my content useful and helpful, I would be super grateful if you would share it with someone who needs to learn this.
Have a great affiliate marketing journey.