If you have a business opportunity that you want more people to know about and you have already tried posting to your social media then this blog post will introduce you to four of my best traffic sources for business opportunity leads. 

When looking for business opportunity leads, or rather leads of any nature, you should be looking to specific markets that provide those type of leads, because then you will be able to tap into a traffic source that is actually wanting to consider your business opportunity. 

The key to marketing or promoting an opportunity of any kind, is to make sure that you go to a targeted outlet. 

That means, that the outlet is filled with your ideal audience and you know if you invest in that outlet you will get a return on your investment. 

Over the years that I have been promoting several business opportunities, it is these four places that I go to, to find quality business opportunity leads. 

In this blog post I will share with you those four platforms, how to get started with those platforms and how to best use them so you can maximise your chances with getting qualified people to consider your offer. 

Here’s What You Will Learn:

• Udimi Solo Ads and how to find the best vendor for business opportunity leads 
• MLM Leads and how to get the best results from this solo ad provider 
• Herculist and how to get the best results from this safelist provider
• Bing Ads and how to use this search engine to generate business opportunity leads

Udimi Solo Ads And How To Find The Best Vendor For Business Opportunity Leads

What is Udimi? 

Udimi is simply the brand of a solo ad marketplace. 

Ok, so what is a solo ad? A solo ad is simply the term given to an email promotion that you send to the owner of an email list of subscribers. 

That owner may have a very targeted email list of subscribers. For example, their subscribers may be interested in weight loss information, they may be interested in how to make money online, or they may be interested in any niche-related subject. 

The benefit however of using a solo ad to find business opportunity leads, is that the solo ad provider already has a relationship with his email list. 

Therefore he or she is able to communicate your promotion in a way that is more attractive than you would, if you were to send that promotion yourself. 

When you build a relationship with the solo ad vendor, he or she may be able to help you get better conversions on your offer. 

He or she may be able to provide advice on whether your business opportunity offer is good for his email list or whether the offer has already been promoted and has no chance at success.  

When you choose a solo ad vendor to help you attract business opportunity leads, these are some of the things that help vendors pay attention to, to help their clients get the best results that lead into sales. 

Since I have started affiliate marketing and promoting business opportunities, I have turned to the Udimi marketplace to find vendors to help me get sales of my products. 

To get started with a solo ad and generating business opportunity leads, you do need to join Udimi as a buyer and create an account with them.

Once you have joined Udimi by entering your name and email, you will come to your dashboard. 

From your dashboard, Udimi already provides some helpful tips for you to get started. 

But what is important and crucial to you getting the best results, is how you select your vendor. 

So here are some strategies that I use to get a high chance at sales conversions on my business opportunity promotions.

Step 1

Click on the Find Sellers tab from within your Udimi dashboard.

From this tab, you will be able to see a list of all sellers, of any niche on Udimi. However, what you want to filter down to, is business opportunity solo ad providers.

Step 2

Also you want to pay attention to any vendor who has a good profile. To make sure you are selecting some of the top sellers who deliver good results, here’s what I recommend you select when filtering.

Visitors this is the minimum number of visitors that a vendor is able to send to your business opportunity offer within 100 hours. When promoting a business opportunity and if you are testing a new solo ad vendor, I recommend that you send at least 100 visitors to your offer.

Because this is the testing phase you are entering as you “test out” new vendors and how good their email list is, keep your expenditure to a minimum. 

100 visitors is sufficient to understand whether your chosen solo ad vendor has a quality list; whether the subscribers are responsive and most importantly whether you achieve a good opt in rate to your sales funnel and eventually sales. 

It also helps you test how convertible your own business opportunity offer is.

Ratings this figure helps you to understand whether the vendor has positive ratings from other buyers. Ratings isn’t the number one factor that you should consider when selecting a vendor, as vendors with lower ratings also achieve good results. 

But for the sake of having the best chance at your first solo ad, a vendor who has a great positive rating means that they have helped their clients achieve great results and is proof that their email list converts. 

Start within You will know when you want your solo ad promotion to run from. Therefore use this filter to find vendors who are able to start your campaign at your desired time. 

Price In my opinion, this is one of the most important filters that can influence whether you get good or poor results.

Most buyers tend to go for the cheapest cost per click as a way of saving money, but sometimes the cheapest cost per click is not the best option for you. I am always of the view that a high quality email list, attracts a better chance at good results and therefore attracts a premium price. 

So you should start your cost per click at $0.50 and above. Whilst this is not a hard and fast rule, it is up to you to test other prices but try to aim for vendors whose cost per click are $0.50 and above. 

Got Sales Here is another important factor when selecting a vendor. As you invest in solo ads, you want a good return on your investment. So you want to select a vendor that has a “buyer’s list”. 

A buyer’s list is simply an email list that comprise mostly people who have taken out their credit cards and purchased something that the vendor recommended. 

This is the best type of email list. 

Although I am recommending selecting a vendor who has helped their clients get sales, I want you to understand one thing. 

The purpose of a solo ad promotion is not to get sales, but to help you build your email list, so you can build a relationship with your new business opportunity leads. 

When you build a relationship with these business opportunity leads, you have a better chance at converting them later on; so keep this in mind. 

The real return on investment happens on the backend. If you do get sales on the first solo ad run, treat that as a bonus, but do not give up on solo ads if you do not get sales from a first run. 

To determine whether a solo ad is successful, consider the opt in rate you achieve and if you do get sales, then count that as a bonus. 

Niche This is an obvious category. It is basically the niche that you want the vendor to be in. As you are seeking business opportunity leads, then marketing is the best selection you can choose here. 

Once you have filtered your categories, you will be given a list of vendors to choose from. Pay attention to the side bar of the specific vendor, which breaks down their stats.

Step 3

Your research does not end here. You still need to do a bit more leg work before actually selecting a vendor to buy from. 

Click into the vendor you are interested in and look at their profile. Their profile is found under “About The Seller”.

In the above profile I highlighted some keywords that stood out to me. The vendor said that his email list is 100% top tier. This tells me that the traffic that I am likely to get comes from tier one countries, which as an affiliate marketer, I know that tier one countries have more buying power. 

He also says that he provides a 10-20% overdelivery. This means that if you paid for 100 visitors to your offer, he is likely to send 110-120 visitors to your offer. 

This is simply a courtesy that vendors pay to their clients to attract them. By having an overdelivery, you will realise that your cost per click works out cheaper. 

So for example, if you selected a vendor that charged $0.50 per visitor and you ordered 100 visitors but got 120 visitors, then your cost per click works out to be $0.42. 

This vendor also gets 1000+ new subscribers everyday. This is crucial because it means that the email list he provides is fresh. The subscribers probably have not been saturated with the same business opportunity offers as yours and it gives you a higher chance at getting great results. 

Finally he mentions that he has a buyer’s list included. Remember what I said about buyer’s lists? It means that you do have a chance at making sales but do not rely on this to determine whether your solo ad run was successful or not. 

Step 4

Another thing you want to examine about the vendor, is the testimonials provided by other buyers. 

We both know that testimonials act as proof of credibility and trust. This shows that previous sellers have used his service and have been satisfied or not. 

Spend some time reading the vendor’s reviews.

Step 5

Then if you are happy with it, go ahead and select the vendor and place your first order with them.  

When placing your order here are some extra tips to help you: 

• Always send visitors to a sales funnel. Don’t know what a sales funnel is? Click here to read all about sales funnels. 
• Make sure that you have an email marketing sequence set up properly. Click here to read what you can say in your email sequence to generate more sales. Click here to learn how to set up an email list. 
• Test your funnel. Is it working? Opt in to your own funnel. Is the content helpful and encouraging? Have you received your own email in your autoresponder?
• Track everything! Most important. You want to make sure that your vendor has delivered on his promise to send you the number of visitors that you paid for. I recommend that you use the Clickmagick tracking software for your affiliate marketing campaign. Click here to read my review and why it is important to use a tracking software. 

MLM Leads And How To Get The Best Results From This Solo Ad Provider

MLM Leads is a solo ad provider but unlike Udimi, it is not a marketplace. So you will not find more than one vendor here to get your business opportunity leads from. 

Instead MLM Leads is owned by a single marketer whose name is Enrique Garibay. As the name suggests, he sells leads for network marketers but you can get leads for any type of business opportunity or home based business, all based in the US. 

Here are the different types of products that MLM Leads has to offer.

They offer national business opportunity leads, local business opportunity leads, real time business opportunity leads and even female business opportunity leads.

National business opportunity leads

If you have never ran an ad campaign on Google Adwords, then MLM Leads would like to take that effort away from you, so they can do it for you. 

By using their national business opportunity lead product, they will send their targeted web traffic directly to your network marketing sales funnel, making this an option that delivers fresh business opportunity seekers, that has probably never seen your offer before. 

The difference between this option and using Udimi, is that with Udimi you may send a promotion to an email list that has been targeted by so many affiliate marketers. 

MLM Leads with their national business opportunity lead product, is guaranteeing that all leads that are sent to your network marketing funnel, is fresh as they are coming directly from the web and not an email list. 

There is a disadvantage to this, in that the leads have no relationship with MLM Leads so there is no trust built. They are being sent directly from Google traffic campaigns directly to your network marketing funnel, so it is up to you to ensure that your landing page is highly convertible. 

Whilst I can see that this may be a problem, MLM Leads has provided guidance as to what a good funnel should look like; so you can be sure that you have a good chance at success. Click here to also read my sales funnel guide.

Local business opportunity leads 

Local business opportunity leads are for those of you who are seeking leads that are local to you or a certain city. 

I know there are home-based business owners, who prefer a closer connection with their recruits. Maybe they’d like to meet in a local coffee shop and network in person.  

Well this is a service that you can use, to generate business opportunity leads that are local to you. 

It’s also a service that you can recommend to your downline, if you are a network marketer, and not worry about competing with your team. 

On their offer page, it does appear that the leads that you get with this service will come from web traffic, so I am assuming that Enrique creates ad campaigns using pay-per-click services like Google Adwords and submits your network marketing funnel URL so that visitors can see your web page.

Real-time business opportunity leads

This is an interesting concept that MLM Leads provide. They say that real time business opportunity leads are leads who complete their own form. 

They say that the lead completes a form that has the headline “how ordinary people like you are making an extra $1,977 per week, part time.. start a business from home… minimal investment required”

The lead also provides their telephone number and may provide their address, city, zip code and date of birth. 

The reason why this type of lead is of a higher quality, is because as the lead generator, the more information you ask of someone and they provide that information, the more interested they are in receiving more information about your offer. 

If you have your own sales funnel and all you ask for is a name and email address, anyone can complete that form out of curiosity. However if you go on to ask for a name, email address, telephone number, address and date of birth and someone completes all of the above, then there is more interest shown by that person and they actually want to hear from you. 

The real business opportunity leads are provided for national and local areas and can be segmented to female leads as well. 

So you may wish to consider this premium product as opposed to the other above products. 

Without a doubt MLM Leads is a more premium quality business opportunity lead provider, so your chance at converting the leads generated into buyers of your business opportunity product is a good one. 

Not only do they provide business opportunity leads, they also offer consulting services and prospecting training for purchase.

How to get started with MLM Leads

To get started with MLM Leads click here. 

Select the product that you want by navigating to the products tab.

On the product page, this is where you can select the number of visitors you would like to visit your offer. MLM Leads refers to visitors as clicks, so you can select the number of clicks that you want.

I recommend testing MLM Leads as a business opportunity leads’ provider by choosing at least 100 clicks. 

If this is your first time using MLM Leads, do not go overboard and buy their largest package. 100 visitors is sufficient to see if this provider is worth your money for your specific business opportunity offer. 

Select the number of clicks you want, click calculate total then move on over to continue with order.

As a new user of MLM Leads you must create an account.

Once your account has been created enter your billing information and then select the business opportunity that you are promoting. 

If you cannot find your business opportunity offer in the drop down, enter it into the “other” field. 

As you continue towards your payment, enter the URL for your lead capture page if you have selected their web traffic product.

Enter your payment card details, select if you would like to sign up to their autoship program, agree to their terms of service then submit your payment. 

Typically MLM Leads starts delivery of your order within 48-72 hours. So remain patient. 

If you do try this traffic source for your business opportunity leads, let me know what you think of it.

Herculist And How To Get The Best Results From This Safelist Provider

So I’ve provided two of the most premium spots where you can source business opportunity leads from. 

If you’re looking to spend a bit more, Udimi and MLM Leads is where I recommend you go.

This next source is for low budget affiliates who are looking for a more cost-effective option.

I actually stumbled upon Herculist in my early affiliate marketing days. In fact, Herculist was among four other safelist providers, but gave the best results ever.

What is Herculist?

Herculist is a safelist that allows you to send emails to its members. 

Unlike solo ads, the email list subscribers are not your regular subscribers but rather internet marketers like yourself, who have joined with a membership. 

So essentially, if you do use Herculist, you are sending your business opportunity offer to other internet marketers. 

Is this really effective marketing? In my opinion, I do not think so. The reason why I say so, is because if someone is already an affiliate for a business opportunity, how likely are they wanting to join another business opportunity? 

Surely there are those who outgrow their business opportunity and there are others who are looking to join more than one business opportunity. So you may be able to catch some of these users and have some success with Herculist. 

But if you wanted to build a sustainable affiliate marketing business, this is not the best way.  Click here to learn how to build a profitable and sustainable affiliate marketing business.

Herculist is a cheaper traffic source, you can get sales of your offer, but you will need to send a large number of visitors to your offer and the conversion rates of your sales funnel may be lower. 

These are just some key things to pay attention to. 

For example, to send your email promotion to over 22,000 potential buyers costs $24.95 on Herculist. From experience, you may get a less than 10% click through rate to your sales funnel and then a less than 5% opt in rate. 

So if you are tracking your progress with this traffic source, do not be alarmed that your sales funnel has converted so poorly. 

This is the nature of safelist marketing. So let’s break this down for you. 

Supposing your send a promotional email to 22,000 potential buyers and 10% of those people click through to your sales funnel; that means that 2200 have seen your offer. 

Now let’s say that only 1% of those 2200 visitors have opted into your funnel for more information. It means that you would have acquired 22 leads for $24.95 which isn’t bad at all. It only cost you $1.13 per lead.

I just wanted to show you the type of numbers that are likely to happen with Herculist. So once again, do not be alarmed if your conversion numbers “appear” low. 

How to get started with Herculist?

To get started with Herculist, you do need to become a member. 

I recommend that you become either a gold or pro member for $25/year or $15/year respectively to take advantage of their traffic options. 

You may also wish to consider their Herculist solo ad specials if you wish to purchase a one-time package. 

Their log-in ads is also a good option. 

Herculist has many options for the budget conscious affiliate. Hopefully you are able to use it to your benefit.

Bing Ads And How To Use This Search Engine To Generate Business Opportunity Leads

Lastly on my list of places to source business opportunity leads is Bing or Microsoft Ads.

Bing Ads is a search engine ad platform, like Google Adwords, where you can place ads for people searching for specific things. 

This ad platform is not a targeted marketplace like Udimi, MLM Leads or Herculist, but you can make it targeted when you set up ad campaigns targeting business opportunity seekers through the use of keywords. 

For example, business opportunity seekers might look for more information on “how to make money online”, “how to start a home-based business” or “good business opportunity to start” and if you position your ad correctly, with the right ad text, you can generate hundreds of leads into your sales funnel.

In order to use Bing Ads to generate business opportunity leads, there are a few things that you will need to get started. 

Tools you will need:

• A Bing Ads account. You can start your Bing Ads account here and get $100 when you spend $25. 
• A sales funnel builder like LeadPages or you can use Clickfunnels
• An email autoresponder like Aweber or you can use GetResponse
• An ad tracking software like Clickmagick. Read my review of Clickmagick here.
• Any business opportunity offer

There are two strategies you can use to generate business opportunity leads with Bing Ads. 

You can either use an ad to blog post to sales funnel method or you can use an ad to sales funnel method. 

I recommend testing both methods to see which strategy delivers the best results in your ad campaign.

Step 1

Get started by building your sales funnel for your business opportunity offer. If you do not know how to create a sales funnel then I recommend joining the Clickfunnels, one funnel away 30 day challenge, that helps you design the most highly convertible sales funnel. 

Here’s what you get from The One Funnel Away 30 day challenge: 

Week 0 Train your mind so you can shift your belief into one where you think that you can build a profitable funnel.

Week 1 Learn what is a good offer and how to create one. You may have a business opportunity offer already. Learn whether this is a good offer and if not, how to create one yourself.

Week 2 Learn what sales text to include on your funnel so you impress your funnel visitors with the right story to grab their attention and make them want to opt into your funnel.

Week 3 Build the funnel. 

Week 4 Learn how to drive traffic to your sales funnel. But make sure to come back to this blog post where I will show you how to generate business opportunity leads using Bing Ads.

Step 2

Every sales funnel that is selling a product, must have an email follow up sequence. Your follow up sequence is where you will provide valuable content to help convert the business opportunity leads that you generate. 

If you have yet to build your first email list, my blog post will help you do just that. Head on over there and learn how to set up your first email list. 

Also check out my email marketing strategy that will help you create a highly convertible email funnel sequence.

Step 3

Set up tracking for your business opportunity offer using Clickmagick. Read my review of Clickmagick here.

Step 4

Create your ad with Bing and promote your sales funnel.    

Whilst this blog post will not go into the details of setting up a Bing Ads campaign to help you generate business opportunity leads, my free Profit With Affiliate Marketing course teaches you how to dig your own traffic well and how to promote your business opportunity using sales funnels and paid ads.

Plus you will also learn how to create a profitable online business from scratch and get access to over 8 bonuses when you finish the course and join the Super Affiliate masterclass. 

Click here to get access to my free course now.

Wrapping Up

As an affiliate marketer, you need to learn how to dig your own well to find leads for any offer that you want to promote. There are tons of people who are looking for business opportunities on the internet and if you know where to find them, you could have a wildly successful business. 

The key to being successful with promoting business opportunities, is to build a community of people that know, like and trust you. This is the best way to build a sustainable business, that lasts a long time. 

I urge you to commit to creating a strong foundation for your business. You can promote business opportunities or any affiliate offer but one thing remains the same, you will never have long term success, unless you learn how to build a reputable brand and name for yourself and you serve a community of people who trust your guidance. 

I hope my sources help you out as you work on building your community. Let me know in the comments which source has worked best for you. 

If you found my content useful and helpful, I would be super grateful if you would share it with someone who needs to learn this. 

Have a great affiliate marketing journey. 

The post Where To Find Business Opportunity Leads That Convert Into Sales appeared first on I Am Dawn-Marie.

So I decided to create this blog post answering the number one question that I had.

That is, where do you find people to join your network marketing company?

I want to start by painting a picture of what happened several years ago.

Have you ever picked up the phone and called a total stranger and tried to sell them something?

Did you ever get sweaty palms in the process? A feeling like “what if…??” or “… maybe I should hang up before they answer??”.

Remember when you would go knocking on other people’s doors hoping for a sale?

Or if not that, what about going to shops or other business owners in your niche and local to you, to put on a presentation to introduce your product.

I remember I called a company to ask if I could present to their employees about having their own business and I did this several times to expand my lead database.

Remember having home parties or business op meetings?

These methods all worked at one point but they took time and effort to implement.

In current times, we now have the internet as a marketing tool and still, even with this marketing tool, there is “cold calling,” but it is all done through automated systems!

Automation enables you to be more efficient with your efforts. How could that help you save time?

What You Will Learn

• How to generate MLM leads or network marketing leads online
• How to get free MLM leads or network marketing leads
• Where to buy MLM leads or network marketing leads
• Converting your MLM leads or network marketing leads into sales

How to Generate MLM Leads Or Network Marketing Leads Online?

The best method that I have used to date and which is the current working method to network marketing, is the use of a lead generation funnel.

This funnel helps to automate prospecting for your network as well as creating customers in your pipeline through an inbound strategy – where your target audience approaches you for information.

This funnel must have your target audience passing through it – so to get to that point let’s back up to exactly how you will find those people.

So, before you put your time and effort into generating leads, be sure you are aware of who your audience is and how to search for your prospects.

First, you’ll need to spend time identifying what your products and services offer.

Let’s say you are offering a wellness product that can help with weight loss.

Next, you need to identify your target consumers.

For example, with a wellness product you will need to target people who want to stay healthy, as well as those who want to maintain their youthful appearance.

This could be athletes or the elderly, as examples.

Finally define, the demographics of your target customer – where can they be seen often, what are their main activities, interests, and preferences?

With every technique you utilise to find your targeted audience, make sure that you have a sound strategy in place and that you have a brand message that resonates with your audience.

Every serious network marketer should have a brand message. A message that tells your audience who you are, what you can do to help them and how you are different from your competitors, informs your audience that they are in the right place and you are the person to solve their problems and answer to their needs. 

For example, in my digital marketing business my brand message is: 

“I help entrepreneurs attract leads and sales online using digital marketing strategies” 

Here is It Works’ network marketer, Denise Walsh’s brand message: 

You must also have a value proposition – what helps you stand out from your competitors; what makes you different.

Your value proposition should keep in mind your target audience’s needs and desires.

It should also show them how your solution can help fulfil those needs and desires.

Three Stages Of The Lead Generation Funnel

1. Awareness

During this stage, your target audience are made aware of their pain points and desires.

It is where your brand will put forward a value proposition that will solve those pain points and meet those desired outcomes.

2. Consideration

It is best to segment your audience into categories that will help you meet the specific goals of every group of consumer.

When you do this, you will push the visitors further through the funnel where you can provide informative and useful content that they need, to help them further realise your usefulness to meet their goals.

It is only when your audience, realises through your branding, that you can help them solve their problems, then you are more than likely to generate that lead. 

The process from targeting to nurturing leads can be automated to maximise your sale-ability.

3. Sale

This is the stage where your lead has decided that you are the best fit for them.

It is also at this stage that you should aim to fulfil their desired outcome within their time range.

The better you can satisfy your consumer after a sale, the more they are likely to give you high ratings and reviews and recommend others to your business.

This is most important for the scalability of your business. 

Don’t Want To Use A Sales Funnel For MLM Leads? Try This Instead

For whatever reason, should you not decide to use the lead generation funnel mentioned above, you can make this completely manual.

This manual process will involve an outbound strategy – that means that you will reach out to your target audience.

1. Make an offer they can’t refuse

The internet is inundated with so much “noise”  of advertisers and promoters that try to capture your attention.

This is where you will need to separate your product from the “noise” of the internet.

You need to create an offer that your prospect can’t refuse! But you don’t need to be sneaky about it or have “but wait there’s more…”.

Some offers that work really well for network marketers are challenges or requests for product testers.

2. Call to action

This is the most important aspect of educating and selling a product to your audience.

Be sure the call to action is clear!

As in the above example, the call to action here is “Comment “I’m In” to Join Us”.

The attention span of the average person is compared to a toddler; you have to make it easy for your audience to take action and for it to be fast and convenient.

3) Be quick to respond

If you are using social media sites to capture or engage with your audience, one of the most important aspects of the three steps is to RESPOND.

Prospects don’t want to have a one-way conversation.

Think of it like going to the store and needing something, but there is no one around to ask.

This deters potential buyers from purchasing from you. Do not give them a reason to abandon the conversation.

The more you can engage with your prospects, the more successful your lead generation end game will be.

How to Get Network Marketing Leads? (FREE)

The internet has endless sources on where to find people to fill your pipeline.

Depending on the niche or market you want to work in, you can find your target audience from most social media platforms.

How you capture the lead and the message you use to generate those leads is of course important. 

There are tons of resources out there for building your audience, but here are a few channels I would recommend:

1. Your own Facebook personal profile

Attract people to your profile by creating engaging content that is educational, motivational and inspirational.

Remember that you need to keep growing your Facebook friends’ list to make this work.

So do not expect to deliver your content to the same 1000 friends. Keep making “friends”.

2. Facebook Groups

Did you know there is a group on Facebook for ANYTHING?!

Anything!

It is time to start asking for admittance to those groups so you can start posting and sharing information about your service and/or product in those groups.

These groups can help warm up your audience from cold to hot leads very quickly!

Create inviting posts that encourage people to join your team or buy your product through challenges as in the above example.

3. Instagram

Instagram is one of the most powerful tools in social media marketing to date.

There are so many opportunities on this platform that you should not overlook it.

To build a successful Instagram account, means that you should have a lot of growth through an always-increasing Instagram following, comments, mentions and likes.

You can create hashtags on Instagram posts, so new people can find your content.

You can share visually appealing and thought-provoking content to your followers through images and long-form captions.

When creating content, make sure that it does not appear spammy. The first thing you should aim to do is create content that is inviting rather than content that will cause prospects to abandon your account. 

Here is an example of what your feed should look like. (Maybe you can tell by now, that I was an It Works network marketer in the past hence references to It Works content.) 

Don’t create an Instagram feed with only product images. Instead create one that has a variety of images that helps to tell your story and allow your audience to connect and resonate with you. 

When creating your content, do include: 

1. Lifestyle stories which helps your audience create a desire in their mind
2. Product results which acts as your testimony of the product
3. Product images and how you use them to achieve your results

4. Google

This might seem like a “no brainer,” but with the rise of social media, sometimes Google is put on the back burner.

However, Google is still THE most used search engine in the world!

Use that tool!

Create a blog dedicated to your brand first, which strategically is focused around your network marketing product.

Be sure to implement SEO strategies to attract your target audience who is searching for your product.

5. Pinterest

Pinterest works really well in certain niches and if you are in one of those niches, you can tap into this untapped traffic source.

Because Pinterest is predominantly female-centric, the niches that do particularly well based on my observations are:

• Weight loss
• Fashion
• Food
• Craft
• Home and Decor

You will of course want to test this traffic source and see if it works for your network marketing business and specific niche.

Pinterest is driven by blogs so if you do not yet have a blog for your network marketing business (and I strongly recommend one), click this link and read this post which you will find particularly helpful for starting a blog.

If you do have a network marketing blog and you want to use this traffic source then my post on how to get your first 1000 pageviews with Pinterest is a good starting point. 

6. YouTube

Another great and free platform to find leads for your network marketing business is YouTube.

Like Google and Pinterest, this is a search engine but the results are in video format.

The best use of YouTube, in my view, is creating “how-to” videos and educational content that teaches something.

Make sure that whatever content you create, is tied to your network marketing product or opportunity.

7. LinkedIn

This is the last channel that I would recommend in social media outlets for network marketing prospecting.

This is where you can create a professional portfolio and network within your niche to find MLM leads and network marketing leads.

First define your target audience.

Are they corporate moms, corporate dads, salon owners?

Once you have identified your target audience, connect with them by starting conversations.

These are all the options that you can use if you are on a tight budget, but if you have a little money to spend to help generate your leads and speed up the process, here are some paid options for you.

Where To Buy Networking Marketing Leads?

Let’s start this with what NOT to do first.

Though you CAN buy email lists for your niche market through email brokers, I don’t recommend doing this.

Why?

Because it is unethical especially since you do not have permission to email these users.

With regulators becoming so firm on anti-spam, I recommend avoiding this and instead implement one of the following strategies.

1. Work with bloggers or influencers

Did you know you can search for bloggers or influencers in your niche and ask them to promote your offer to their email list?

This is called networking at its most basic ability.

Bloggers or influencers have a targeted audience which you can leverage simply by creating an outreach campaign to contact bloggers/influencers and ask if they will send your email to their list of subscribers. 

Bloggers/influencers have what you want; that is, a targeted audience who is likely to respond to their recommendations.

When searching for bloggers/influencers, to find relevant ones you can use Google and the keyphrase – “niche” inurl:blog.

This makes it super easy to find tons of relevant blogs related to your niche.

Once you have identified a blog, who’s author you want to reach out to, check first to see if there is any information on how to advertise with them.

If not, a cold email requesting permission to email their subscribers is also a good idea. 

2. Social Medial Marketing

Most likely your ideal target audience hangs out on some social media platforms like Facebook or Instagram, Pinterest or YouTube.

By creating an ad campaign, you can use ad targeting criteria, to put your offer in front of a large number of users.

Some ad platforms like Facebook have extremely precise targeting ability when creating ads.

For example, you can target a mother who has children between the ages 1-6 and who is interested in working from home, if you have a product applicable to stay-at-home moms.

On YouTube you can target people who are interested in Crossfit or essential oils by defining their interests based on the videos they watch.

There is a real possibility that you can reach a large number of targeted people quickly, within your niche and you can dominate your market if you know how to use social media ad platforms properly.

Like anything else, before you start using paid ad campaigns, be sure to understand each ad platform before you invest money into it. I always rely on courses to help me do so. 

If you are looking for the best paid Facebook ads marketing course, I recommend the Social Traffic Blueprint by Jon Penberthey and Jubril Agoro.  

Interested in using Pinterest to generate MLM leads and network marketing leads, I recommend the Pinterest Traffic Avalanche course by Alex McNerney and Lauren McManus. You can gain access to the course by clicking here. 

3. Search Engine Marketing

Like social media marketing, you can use paid platforms like Google Adwords and Bing to generate leads for your business.

Search engine marketing is preferred to social media marketing, because you can target people who are searching for your product or opportunity, through the use of keywords.

When using search engine marketing pay attention to buyer intent keywords like the following, which means that the searcher is using the search engines with a strong intention of buying.

• [brand] weight loss supplements
• [brand] hair growth supplements
• [brand] essential oils
• how to join [brand]

4. Solo Ads

Solo ads are email blasts that you can buy from email list owners in specific niches.

They are very similar to targeting blogger’s/influencer’s email lists. The only difference is, these lists are mostly built by marketers who build their email lists for the sole purpose of renting them to advertisers.

There are companies like Udimi and MLM Leads that created platforms for solo ad vendors so instead of doing cold email outreach as you would for bloggers/influencers, you can visit these dedicated websites to purchase a solo ad by clicking this link.

Solo ads are ideal for business opportunity leads and weight loss leads. Any other niche outside these two main niches are unlikely to be served.

To learn how to use this traffic source for your business, you can read more about it here.

Why use paid advertising to generate leads

So why would you use paid advertising?

Because it is a faster method of traditional marketing and reaching a specific target audience.

If you are trying to get your business off the ground quickly, I strongly recommend that you invest in solutions that work.

This is a “Kickstarter” to your networking, awareness campaign and customer base.

It is worth spending some money to put your message in front of your ideal prospects instead of sifting through countless bad leads before you find the good one.

Have you ever heard the phrase “time is money” – this is where you implement that phrase into your business marketing plan.

Time is money and the faster you can generate good leads for your business the more successful it will be for you.

Converting Your Network Marketing and MLM Leads Into Sales

Now that we’ve talked about your methods of free and paid network marketing lead generation, we are going to move onto our final topic – converting your leads to sales!

Sales come from having a good product, creating an eye-catching and engaging ad and call to action and finally engaging with your prospects.

Engagement is the number one reason customers buy and become returning customers.

There are several ways that you can create this “open-ended” dialog with your prospects.

Here are a few that we recommend.

1. Email marketing

Tried and true email marketing thus far has stood the test of time against the number of changes with the internet, social media sites, bots and countless more!

Email marketing is what people are comfortable with.

However, statistics show that email marketing will be dead by 2020…that’s one year from now!

I suggest starting to implement some of these other methods while you can still pair two or more resources together.

2. Messenger bot marketing

This is the transition into the future.

Messenger bots are similar to email marketing in that they act as auto responders and help you communicate your message to your leads automatically, to facilitate lead nurturing activities.

The performance of messenger bots however, far out performs email marketing and is currently seen by marketers to be the preferred way of keeping in touch and following up with your leads.

These messenger bot platforms integrate with the Facebook platform and since Facebook has over one billion active users, it is no surprise that this type of marketing works well.

There are several messenger bot platforms but the leading ones are ManyChat and MobileMonkey.

3. Retargeting leads through remarketing ads

When you generate leads from your paid campaigns, you should not stop there.

You can mimic the nurture sequence that you will implement in your email and messenger bot marketing campaigns, in your remarketing ads.

Remarketing ads are simply ads that you serve to an audience who has already engaged with your content.

Ad platforms make it easy to remarket to your warm audience, by the use of pixel code that should be placed on your website before you begin an ad campaign.

Before starting an ad campaign, check the ad platform’s instructions on how to set up your pixel code.

4. Providing value through webinars and blog posts

This is all part of the nurturing process and should be part of your content strategy.

Provide your leads with content that adds value to their business and lives.

Make them realise that you know something in the industry that they don’t.

Offer free webinars, downloadable, and free content on your website.

Make sure you prove yourself a thought leader to your target audience, which demonstrates your authority and increases the trust you build with your leads.

5. Making calls to connect with leads

Not always do email marketing or messenger bot marketing aid in taking a lead from off the fence.

Building a connection on the phone is the most personable way to demonstrate to the lead that you are not only human but you can also address any questions or concerns immediately.

Some leads just need a steer in the right direction.

Some may not want to communicate with you by email but are waiting for a call.

I urge you to step away from behind the computer.

Once you have generated a lead and built a relationship with them, whether through an email sequence or webinar, invite your leads to get on a Skype call where they can speak to you one-on-one and help the lead to become a bit more comfortable in their decision to take the next step.

Wrapping Up

Lead generation for network marketing and MLM leads should be an integral part of your network marketing business.

If you are not generating leads consistently, you do not have a business.

I have touched on many ways that you can use free and paid methods to start generating MLM leads.

Remember that it all begins with using modern and up to date methods like network marketing funnels which helps to narrow your target audience so you only speak to the right people for your business.

Funnels are used across many different business models.

As a network marketer these are online marketing strategies that are current and which you can take steps to immediately include in your business.

To help you take action, I would like to share with you, an ebook that I recently finished, that literally blew my mind. I thought I’d introduce it to you, because my mind is buzzing with new (easier) ways to build a network marketing team and this is what I teach network marketers. 

As a network marketer, this is what you should be implementing into your business today.

I got a copy of it for free (I just paid shipping).

This ebook is likely to shine a light on everything that perhaps you are doing wrong in your network marketing business.

If you ever thought to yourself:

• “I thought I’d be further along in my business by now”
• “Why can’t I get more people to join my team?”
• “How do I find the crowd that actually WANTS to hear about my opportunity?”

…then THIS is the book that you need to read. (and then read it again.)

Get your FREE copy of the Network Marketing Secrets Book by clicking here or click on the image below.

Cheers

The post Lead Generation – MLM Leads & Network Marketing Leads appeared first on I Am Dawn-Marie.

If it was one thing that I could go back and do over again in my network marketing days, it would be to take a marketing course or invest in a mentor that will teach me exactly what I should be doing to build my network marketing business quickly.

You see, when I started network marketing I did not take it seriously.

I did not understand its potential and I came from a legal background.

So knowing how to promote and sell products, was not my forte.

For two and half years, I learnt only from the top income earners and yea they had a few good tricks up their sleeves.

But now I realise, that tricks was not what I wanted.

I needed a better strategy and that strategy should have been a marketing strategy.

Maybe I was blinded by the success that top income earners had. After all they knew what they were talking about right? So it was right to listen to them.

But I always struggled with this one question

Why were they getting results, (and so fast) and I was not?!

I mean of course if someone is getting results, and they are where you want to be, you would follow what they say.

Why would you zag when everyone else was zigging?

But over time (and I mean two and a half years later) I realised that there was a better way to promote my network marketing business.

A way that leaders are just not talking about and for the life of me I do not know why.

In fact the first time that I heard about this way, was from a sideline sister. She mentioned that people approached her about using “marketing tools” and my upline responded “… do not listen to them! They’re only after your money”.

Yes! That is exactly why I was repelled from the idea.

But only if I listened to my instincts back then, I would have been a lot further in my business than I am today.

But I am not mad. We all have a journey and that was my journey.

So let us get right to it shall we.

Here Are 5 Ways That You Can Build Your Network Marketing Business Quickly With Sales Funnels

1. Build Your Sales Funnel

Who would have thought that this would be your first step?!

In order to grow your business and grow it fast, begin by building a sales funnel.

There are many companies that offer sales funnels like Clickfunnels, LeadPages, GetResponse.

My favourites are Clickfunnels and LeadPages. Check out my detailed comparison review here to see if they are right for you..

What Is A Sales Funnel? 

A sales funnel is the path that you take a prospect through to sell a product or service.

Most network marketers fail at this point because they do not know how to properly approach this process to close a sale.

When I started network marketing, I was told to speak to everyone on my phone contact list.

Then when I exhausted that, go to my social media accounts and start following people like crazy and promoting my product to them.

Talk about face palm! 

Then there was attraction marketing. What exactly was attraction marketing in the first place?

Some uplines were very vague because they did not want to disclose their “secret” to people in their downline or who were not on their team.

Then we were told to make it a goal to speak to at least 100 people a day about your business. “It was a numbers game” they said.

But all I was thinking was

How in the world am I going to speak to 100 people every day?!

The answer? A sales funnel and an automated one at that.

How Does An Automated Sales Funnel Work? 

Well you are most likely familiar with the whole network marketing approach I just mentioned above.

So instead of you doing the talking, you will start with a website that does the “talking and selling” for you.

And I am not talking about the traditional website, like this one that you’re reading.

That actually comes after and whilst I am dismissing it for the purpose of this topic, it is still an important element of your network marketing business.

Read this post where I provide my view on why your own network marketing website and blog is important in your business.

What you do want however is an opt in page, or capture page where you can send your prospects to, so they can get more information about your product or offer.

Have you ever opted into a website to receive a discount on your favourite pair of shoes? Well that is what I am talking about.

Click this link to see an example of what I am speaking about.

What this does, is it helps to capture your leads’ information so you can follow up with them by email using autoresponder tools like Aweber or GetResponse.

Never heard about autoresponders? Read my review of Aweber here.

Then once you have captured their email, you can send them onto your product page or even better your bridge page, where that page will “talk” to your leads.

Meanwhile in your email marketing sequence you can start to build a relationship with your leads by providing value and showing your leadership.

You can also format your emails to find out exactly what your leads’ problems are and provide a solution – which will be your product.

So essentially what I am saying, is that instead of you doing all the work, you can use marketing tools to do the work for you.

Click here to read my recommended marketing tools for your network marketing business.

That is how you work smarter, not harder!

So once you have your sales funnel, how do you actually find people for your product or offer?

2. Advertising

More than likely you have pitched your offer or product on your Facebook timeline inviting people to “buy your product now” or “join your team today”.

So you probably have gotten a few customers and distributors this way but would you not like to 10x your efforts?

This is where paid advertising comes in.

There are billions of people on the internet. So why would you want to limit yourself with just the 1000 people on your friends’ list?

A great way of finding targeted prospects for your network marketing business is through paid advertising.

Think of Facebook Ads, Google AdWords, Yahoo Ads.

The beautiful thing about these platforms is that you can specifically target people who are likely to be interested in your product or opportunity by using keywords or key interests.

I mean this is so much better than walking up to every single person that you meet, hoping that they might bite!

By using advertising you can focus ONLY on those people who are likely to be interested in what you have to say.

3. Bribe Offer

Ok so you know where your ideal customers are hanging out.

You have some great engagement in your advertising.

How on earth are you to convert those ideal customers into leads?

Let us go back to the sales funnel.

Once you have built your sales funnel you actually need your prospect to become interested in what you have to offer.

Now, this does not mean calling them and finding out their likes or dislikes.

You basically want to use a strategy and that strategy is called a bribe offer.

A bribe offer is simply a free offer that you entice your visitors with to get their contact details in exchange for your offer.

Your offer can be any of the following customised to your niche:

• A free ebook
• A free PDF checklist
• A free video series
• A free plan
• A free download
• A free report

Basically anything that you can create that you can give to your prospect that will help them. For example, if you are in the weight loss niche, you may want to offer a free 6 Day Course To Healthy Living.

With this course you can easily research a few topics and prepare a PDF document setting out a plan that the customer will do over a 6 day period.

If you have used your product to achieve a desired result, then you can offer them a free report showing how you did it. Then within that report provide a link to your product page so they can check it out.

It really does not have to be extravagant!

The idea is to offer them something for free, to get their email address.

4. Call To Action

Once you have your offer, create your capture page within your sales funnel, with a headline, an image of the offer and a strong call-to-action.

Then use that capture page in your advertising campaigns.

For example, in my capture page above, I am offering a free e-book to entice my prospects to enter their email address.

I have a strong call to action “Grab Your Free Ebook Now”.

Once I have received their email address, I send them on to the next webpage which contains my product offer.

Remember to send the free offer to your lead by setting up your email campaign in your email autoresponder.

4. Email Marketing

Email marketing is often overlooked by network marketers.

I get that. No one ever told me how to use emails to “speak” to my prospects.

But I have found that it is the best way to convert my prospects from a lead to a sale.

The best part about it, is that it is automatic.

With tools like Aweber or GetResponse, email marketing is like a breath of fresh air.

Before, I would spend hours upon hours inboxing leads on Facebook and Instagram, to follow up with them.

Sooner or later I was bound to get tired and frustrated. And tired I became.

With Aweber or GetResponse, I pre-write my content with FAQs, success stories and starter packs and it is sent out for me on my behalf.

So whilst I am sipping a Pina Colada on the beach side (OH! the dream life), my business is still working for me.

That is what you call living a life of freedom.

5. Converting Your Prospects

Now that you have started getting some leads into your sales funnel and your email list is growing nicely, it is time to start getting sales.

This is where you begin to nurture and reassure your leads.

This is the last stage of the sales funnel and is the most important.

It is where you can gain a lot of new customers or lose a lot of leads.

If you have built your sales funnel right, then your prospect will already have an idea as to what you are offering.

If your email marketing is full of value and you are feeding your leads with information about how your product or opportunity will benefit them and why they need it, then you can easily convert your prospects into paying customers.

You can also offer to answer any questions that they may have.

Ditch the old school and get with the new school!

The ways that I have outlined above, have one thing in common – automated marketing.

If you want to get more sales into your network marketing business quickly, then an automated sales funnel is paramount.

What Do You Want?

• Do you want to shake up your network marketing business?
• Would you prefer to speak to 100 people a day? Or 1000 people a day?
• Is it ideal for you to stop harassing friends and family to join you in your business or buy your product?
• Do you prefer to connect with the right people who actually want to work with you because they are PRE-QUALIFIED?!
• Would you not like to stop wandering around malls, beauty fairs, the streets looking for your next prospect? (which in my view is a complete waste of time if you know how to use the internet)
• Do you dream of building your business with an endless stream of people to talk to who actually want to hear from you instead of giving you BS excuses and asking ridiculous questions? 

If you want those things, then using an automated sales funnel is the EXACT way that top network marketers get more customers, recruit more reps and make more money in their business. It is all because they have a system in place to make their sales process easier.

Leverage this exact system that I use personally to go from recruiting 5 people a month to over 20 people a month. 

It has also helped me make hundreds of product sales in my business every month.

Make sure to watch the video at the start of this blog post to see how I set up my system using Clickfunnels. You can also use LeadPages if you want.

Confused about how both work and whether it is the right fit for your business? Read my comparison review here. 

If you are ready to make the change in your network marketing business and make the income that you truly deserve, maybe you want some hand holding and accountability, I am accepting coaching students by application only.

I am always looking for Dream Clients to work with. I am looking for go-getters, ACTION-takers and high-spirited, overall positive people.

As your mentor I will teach you how to: 

• How to build online marketing sales funnels that convert
• How to build a follow and email marketing list
• How to blog for results
• How to do paid Facebook marketing
• How to build stable teams using social media
• How to build leadership online brands that convert

Start your application today.

Cheers,

The post How To Build A Network Marketing Business Quickly With Sales Funnels appeared first on I Am Dawn-Marie.

The Nike Concept

So you have a business. Let us say that your business is the new Nike store. Brand new, just advertised its new Nike Air Max Jewell Women’s Sneakers.

There are big, bold flyers on the store’s windows.

The doors open at 8am and over 3000 people walk past Nike’s storefront.

Out of those 3000 people only 900 actually enter the store to take a look at the sneakers because they are interested in it.

Just like Nike’s store, those 3000 people represent the human eyeballs on your own business.

We call them traffic.

You must create a “store front” that presents an offer that is intriguing in order to draw people into your business.

This storefront is a lead capture page in your business.

You may hear other terms like landing page, capture page, lead magnet, squeeze page – they are all the same.  

Now although Nike shows its offer to 3000 people, notice how only 900 people enter the store.

Those 900 people are your leads and the doors of the Nike store is like your lead capture page opt-in fields.

So if you are promoting a direct sales or affiliate product, you must understand that only a few people who see your offer will be interested in it.

Not Everyone Will Buy From You On Day One!

Nike does not expect that all 900 of those people that entered the storefront will buy something on the first day.

So what do they do?

They continue to advertise their offer on television, on the internet or social media to remind their viewers about their offer.

If you think about it in your own business, do you follow up with people who express an interest the first time?

Exactly!

Even though people may opt-in to your lead capture page, not everyone is going to purchase your product on the first day.

You must follow up with them everyday until they become buyers or say “… hey I’m no longer interested”.

Now let us continue.

One hundred out of the nine hundred people that entered Nike’s store, purchases the Jewell sneakers on the first day. The other 800, Nike will continue to show their advertisements to them which will always remain fresh in their minds until they are ready to purchase.

The Importance Of Leads

Now let us get to the importance of leads.

When you have someone saying “hey, look at me. I’m interested in your offer”, he or she is called a lead.

Without people who may be interested in your product or opportunity, then your business is dead.

If Nike never had people entering their storefront, they would be out of business right?!

Because they are not making money from anyone.

This is the reason why you must have leads for your own business.

If you understand network or affiliate marketing by using the above scenario, then you will understand why it is important to always share your offer with as many people as possible on a daily basis.

The more people who sees your offer, the more people who are likely to ask for information about your offer and the more sales you will get.

If you want more sales, the simple answer is, show your offer to more people.

It is as simple as that.

So how exactly do you do that?

I wrote a special blog post covering this topic, 5 Ways To Boost Your Network Marketing Business With A Sales Funnel.

It can be applied to any type of business.

Check it out and these other useful tips and resources below:

• How To Get Referrals To Your Business With Attraction Marketing
• Why List Building Is Important In Your Business
• How To Get More Sales By Using A Bridge Page 

Got a question about your online business? Leave it in the comments below. I want to hear from you.

Cheers,

P.S Wait a minute! Have you subscribed to my You Tube Channel, where I give more free TIPS? I am growing so be part of the community.

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