MLM Archives - I Am Dawn-Marie

Lead Generation – MLM Leads & Network Marketing Leads

Dawn-Marie — Thu, 08 Nov 2018 17:16:02 +0000

Recently, I’ve had several network marketers visit my blog and with that comes several messages about how to find people to join your team.

So I decided to create this blog post answering the number one question that I had.

That is, where do you find people to join your network marketing company?

I want to start by painting a picture of what happened several years ago.

Have you ever picked up the phone and called a total stranger and tried to sell them something?

Did you ever get sweaty palms in the process? A feeling like “what if…??” or “… maybe I should hang up before they answer??”.

Remember when you would go knocking on other people’s doors hoping for a sale?

Or if not that, what about going to shops or other business owners in your niche and local to you, to put on a presentation to introduce your product.

I remember I called a company to ask if I could present to their employees about having their own business and I did this several times to expand my lead database.

Remember having home parties or business op meetings?

These methods all worked at one point but they took time and effort to implement.

In current times, we now have the internet as a marketing tool and still, even with this marketing tool, there is “cold calling,” but it is all done through automated systems!

Automation enables you to be more efficient with your efforts. How could that help you save time?

What You Will Learn

How to generate MLM leads or network marketing leads online
How to get free MLM leads or network marketing leads
Where to buy MLM leads or network marketing leads
Converting your MLM leads or network marketing leads into sales

How to Generate MLM Leads Or Network Marketing Leads Online?

The best method that I have used to date and which is the current working method to network marketing, is the use of a lead generation funnel.

This funnel helps to automate prospecting for your network as well as creating customers in your pipeline through an inbound strategy – where your target audience approaches you for information.

This funnel must have your target audience passing through it – so to get to that point let’s back up to exactly how you will find those people.

So, before you put your time and effort into generating leads, be sure you are aware of who your audience is and how to search for your prospects.

First, you’ll need to spend time identifying what your products and services offer.

Let’s say you are offering a wellness product that can help with weight loss.

Next, you need to identify your target consumers.

For example, with a wellness product you will need to target people who want to stay healthy, as well as those who want to maintain their youthful appearance.

This could be athletes or the elderly, as examples.

Finally define, the demographics of your target customer – where can they be seen often, what are their main activities, interests, and preferences?

With every technique you utilise to find your targeted audience, make sure that you have a sound strategy in place and that you have a brand message that resonates with your audience.

Every serious network marketer should have a brand message. A message that tells your audience who you are, what you can do to help them and how you are different from your competitors, informs your audience that they are in the right place and you are the person to solve their problems and answer to their needs.

For example, in my digital marketing business my brand message is:

“I help entrepreneurs attract leads and sales online using digital marketing strategies”

Here is It Works’ network marketer, Denise Walsh’s brand message:

You must also have a value proposition – what helps you stand out from your competitors; what makes you different.

Your value proposition should keep in mind your target audience’s needs and desires.

It should also show them how your solution can help fulfil those needs and desires.

Three Stages Of The Lead Generation Funnel

1. Awareness

During this stage, your target audience are made aware of their pain points and desires.

It is where your brand will put forward a value proposition that will solve those pain points and meet those desired outcomes.

2. Consideration

It is best to segment your audience into categories that will help you meet the specific goals of every group of consumer.

When you do this, you will push the visitors further through the funnel where you can provide informative and useful content that they need, to help them further realise your usefulness to meet their goals.

It is only when your audience, realises through your branding, that you can help them solve their problems, then you are more than likely to generate that lead.

The process from targeting to nurturing leads can be automated to maximise your sale-ability.

3. Sale

This is the stage where your lead has decided that you are the best fit for them.

It is also at this stage that you should aim to fulfil their desired outcome within their time range.

The better you can satisfy your consumer after a sale, the more they are likely to give you high ratings and reviews and recommend others to your business.

This is most important for the scalability of your business.

Don’t Want To Use A Sales Funnel For MLM Leads? Try This Instead

For whatever reason, should you not decide to use the lead generation funnel mentioned above, you can make this completely manual.

This manual process will involve an outbound strategy – that means that you will reach out to your target audience.

1. Make an offer they can’t refuse

The internet is inundated with so much “noise” of advertisers and promoters that try to capture your attention.

This is where you will need to separate your product from the “noise” of the internet.

You need to create an offer that your prospect can’t refuse! But you don’t need to be sneaky about it or have “but wait there’s more…”.

Some offers that work really well for network marketers are challenges or requests for product testers.

2. Call to action

This is the most important aspect of educating and selling a product to your audience.

Be sure the call to action is clear!

As in the above example, the call to action here is “Comment “I’m In” to Join Us”.

The attention span of the average person is compared to a toddler; you have to make it easy for your audience to take action and for it to be fast and convenient.

3) Be quick to respond

If you are using social media sites to capture or engage with your audience, one of the most important aspects of the three steps is to RESPOND.

Prospects don’t want to have a one-way conversation.

Think of it like going to the store and needing something, but there is no one around to ask.

This deters potential buyers from purchasing from you. Do not give them a reason to abandon the conversation.

The more you can engage with your prospects, the more successful your lead generation end game will be.

How to Get Network Marketing Leads? (FREE)

The internet has endless sources on where to find people to fill your pipeline.

Depending on the niche or market you want to work in, you can find your target audience from most social media platforms.

How you capture the lead and the message you use to generate those leads is of course important.

There are tons of resources out there for building your audience, but here are a few channels I would recommend:

1. Your own Facebook personal profile

Attract people to your profile by creating engaging content that is educational, motivational and inspirational.

Remember that you need to keep growing your Facebook friends’ list to make this work.

So do not expect to deliver your content to the same 1000 friends. Keep making “friends”.

2. Facebook Groups

Did you know there is a group on Facebook for ANYTHING?!

Anything!

It is time to start asking for admittance to those groups so you can start posting and sharing information about your service and/or product in those groups.

These groups can help warm up your audience from cold to hot leads very quickly!

Create inviting posts that encourage people to join your team or buy your product through challenges as in the above example.

3. Instagram

Instagram is one of the most powerful tools in social media marketing to date.

There are so many opportunities on this platform that you should not overlook it.

To build a successful Instagram account, means that you should have a lot of growth through an always-increasing Instagram following, comments, mentions and likes.

You can create hashtags on Instagram posts, so new people can find your content.

You can share visually appealing and thought-provoking content to your followers through images and long-form captions.

When creating content, make sure that it does not appear spammy. The first thing you should aim to do is create content that is inviting rather than content that will cause prospects to abandon your account.

Here is an example of what your feed should look like. (Maybe you can tell by now, that I was an It Works network marketer in the past hence references to It Works content.)

Don’t create an Instagram feed with only product images. Instead create one that has a variety of images that helps to tell your story and allow your audience to connect and resonate with you.

When creating your content, do include:

Lifestyle stories which helps your audience create a desire in their mind
Product results which acts as your testimony of the product
Product images and how you use them to achieve your results

4. Google

This might seem like a “no brainer,” but with the rise of social media, sometimes Google is put on the back burner.

However, Google is still THE most used search engine in the world!

Use that tool!

Create a blog dedicated to your brand first, which strategically is focused around your network marketing product.

Be sure to implement SEO strategies to attract your target audience who is searching for your product.

5. Pinterest

Pinterest works really well in certain niches and if you are in one of those niches, you can tap into this untapped traffic source.

Because Pinterest is predominantly female-centric, the niches that do particularly well based on my observations are:

Weight loss
Fashion
Food
Craft
Home and Decor

You will of course want to test this traffic source and see if it works for your network marketing business and specific niche.

Pinterest is driven by blogs so if you do not yet have a blog for your network marketing business (and I strongly recommend one), click this link and read this post which you will find particularly helpful for starting a blog.

If you do have a network marketing blog and you want to use this traffic source then my post on how to get your first 1000 pageviews with Pinterest is a good starting point.

6. YouTube

Another great and free platform to find leads for your network marketing business is YouTube.

Like Google and Pinterest, this is a search engine but the results are in video format.

The best use of YouTube, in my view, is creating “how-to” videos and educational content that teaches something.

Make sure that whatever content you create, is tied to your network marketing product or opportunity.

7. LinkedIn

This is the last channel that I would recommend in social media outlets for network marketing prospecting.

This is where you can create a professional portfolio and network within your niche to find MLM leads and network marketing leads.

First define your target audience.

Are they corporate moms, corporate dads, salon owners?

Once you have identified your target audience, connect with them by starting conversations.

These are all the options that you can use if you are on a tight budget, but if you have a little money to spend to help generate your leads and speed up the process, here are some paid options for you.

Where To Buy Networking Marketing Leads?

Let’s start this with what NOT to do first.

Though you CAN buy email lists for your niche market through email brokers, I don’t recommend doing this.

Why?

Because it is unethical especially since you do not have permission to email these users.

With regulators becoming so firm on anti-spam, I recommend avoiding this and instead implement one of the following strategies.

1. Work with bloggers or influencers

Did you know you can search for bloggers or influencers in your niche and ask them to promote your offer to their email list?

This is called networking at its most basic ability.

Bloggers or influencers have a targeted audience which you can leverage simply by creating an outreach campaign to contact bloggers/influencers and ask if they will send your email to their list of subscribers.

Bloggers/influencers have what you want; that is, a targeted audience who is likely to respond to their recommendations.

When searching for bloggers/influencers, to find relevant ones you can use Google and the keyphrase – “niche” inurl:blog.

This makes it super easy to find tons of relevant blogs related to your niche.

Once you have identified a blog, who’s author you want to reach out to, check first to see if there is any information on how to advertise with them.

If not, a cold email requesting permission to email their subscribers is also a good idea.

2. Social Medial Marketing

Most likely your ideal target audience hangs out on some social media platforms like Facebook or Instagram, Pinterest or YouTube.

By creating an ad campaign, you can use ad targeting criteria, to put your offer in front of a large number of users.

Some ad platforms like Facebook have extremely precise targeting ability when creating ads.

For example, you can target a mother who has children between the ages 1-6 and who is interested in working from home, if you have a product applicable to stay-at-home moms.

On YouTube you can target people who are interested in Crossfit or essential oils by defining their interests based on the videos they watch.

There is a real possibility that you can reach a large number of targeted people quickly, within your niche and you can dominate your market if you know how to use social media ad platforms properly.

Like anything else, before you start using paid ad campaigns, be sure to understand each ad platform before you invest money into it. I always rely on courses to help me do so.

If you are looking for the best paid Facebook ads marketing course, I recommend the Social Traffic Blueprint by Jon Penberthey and Jubril Agoro.

Interested in using Pinterest to generate MLM leads and network marketing leads, I recommend the Pinterest Traffic Avalanche course by Alex McNerney and Lauren McManus. You can gain access to the course by clicking here.

3. Search Engine Marketing

Like social media marketing, you can use paid platforms like Google Adwords and Bing to generate leads for your business.

Search engine marketing is preferred to social media marketing, because you can target people who are searching for your product or opportunity, through the use of keywords.

When using search engine marketing pay attention to buyer intent keywords like the following, which means that the searcher is using the search engines with a strong intention of buying.

[brand] weight loss supplements
[brand] hair growth supplements
[brand] essential oils
how to join [brand]

4. Solo Ads

Solo ads are email blasts that you can buy from email list owners in specific niches.

They are very similar to targeting blogger’s/influencer’s email lists. The only difference is, these lists are mostly built by marketers who build their email lists for the sole purpose of renting them to advertisers.

There are companies like Udimi and MLM Leads that created platforms for solo ad vendors so instead of doing cold email outreach as you would for bloggers/influencers, you can visit these dedicated websites to purchase a solo ad by clicking this link.

Solo ads are ideal for business opportunity leads and weight loss leads. Any other niche outside these two main niches are unlikely to be served.

To learn how to use this traffic source for your business, you can read more about it here.

Why use paid advertising to generate leads

So why would you use paid advertising?

Because it is a faster method of traditional marketing and reaching a specific target audience.

If you are trying to get your business off the ground quickly, I strongly recommend that you invest in solutions that work.

This is a “Kickstarter” to your networking, awareness campaign and customer base.

It is worth spending some money to put your message in front of your ideal prospects instead of sifting through countless bad leads before you find the good one.

Have you ever heard the phrase “time is money” – this is where you implement that phrase into your business marketing plan.

Time is money and the faster you can generate good leads for your business the more successful it will be for you.

Converting Your Network Marketing and MLM Leads Into Sales

Now that we’ve talked about your methods of free and paid network marketing lead generation, we are going to move onto our final topic – converting your leads to sales!

Sales come from having a good product, creating an eye-catching and engaging ad and call to action and finally engaging with your prospects.

Engagement is the number one reason customers buy and become returning customers.

There are several ways that you can create this “open-ended” dialog with your prospects.

Here are a few that we recommend.

1. Email marketing

Tried and true email marketing thus far has stood the test of time against the number of changes with the internet, social media sites, bots and countless more!

Email marketing is what people are comfortable with.

However, statistics show that email marketing will be dead by 2020…that’s one year from now!

I suggest starting to implement some of these other methods while you can still pair two or more resources together.

2. Messenger bot marketing

This is the transition into the future.

Messenger bots are similar to email marketing in that they act as auto responders and help you communicate your message to your leads automatically, to facilitate lead nurturing activities.

The performance of messenger bots however, far out performs email marketing and is currently seen by marketers to be the preferred way of keeping in touch and following up with your leads.

These messenger bot platforms integrate with the Facebook platform and since Facebook has over one billion active users, it is no surprise that this type of marketing works well.

There are several messenger bot platforms but the leading ones are ManyChat and MobileMonkey.

3. Retargeting leads through remarketing ads

When you generate leads from your paid campaigns, you should not stop there.

You can mimic the nurture sequence that you will implement in your email and messenger bot marketing campaigns, in your remarketing ads.

Remarketing ads are simply ads that you serve to an audience who has already engaged with your content.

Ad platforms make it easy to remarket to your warm audience, by the use of pixel code that should be placed on your website before you begin an ad campaign.

Before starting an ad campaign, check the ad platform’s instructions on how to set up your pixel code.

4. Providing value through webinars and blog posts

This is all part of the nurturing process and should be part of your content strategy.

Provide your leads with content that adds value to their business and lives.

Make them realise that you know something in the industry that they don’t.

Offer free webinars, downloadable, and free content on your website.

Make sure you prove yourself a thought leader to your target audience, which demonstrates your authority and increases the trust you build with your leads.

5. Making calls to connect with leads

Not always do email marketing or messenger bot marketing aid in taking a lead from off the fence.

Building a connection on the phone is the most personable way to demonstrate to the lead that you are not only human but you can also address any questions or concerns immediately.

Some leads just need a steer in the right direction.

Some may not want to communicate with you by email but are waiting for a call.

I urge you to step away from behind the computer.

Once you have generated a lead and built a relationship with them, whether through an email sequence or webinar, invite your leads to get on a Skype call where they can speak to you one-on-one and help the lead to become a bit more comfortable in their decision to take the next step.

Wrapping Up

Lead generation for network marketing and MLM leads should be an integral part of your network marketing business.

If you are not generating leads consistently, you do not have a business.

I have touched on many ways that you can use free and paid methods to start generating MLM leads.

Remember that it all begins with using modern and up to date methods like network marketing funnels which helps to narrow your target audience so you only speak to the right people for your business.

Funnels are used across many different business models.

As a network marketer these are online marketing strategies that are current and which you can take steps to immediately include in your business.

To help you take action, I would like to share with you, an ebook that I recently finished, that literally blew my mind. I thought I’d introduce it to you, because my mind is buzzing with new (easier) ways to build a network marketing team and this is what I teach network marketers.

As a network marketer, this is what you should be implementing into your business today.

I got a copy of it for free (I just paid shipping).

This ebook is likely to shine a light on everything that perhaps you are doing wrong in your network marketing business.

If you ever thought to yourself:

“I thought I’d be further along in my business by now”
“Why can’t I get more people to join my team?”
“How do I find the crowd that actually WANTS to hear about my opportunity?”

…then THIS is the book that you need to read. (and then read it again.)

Get your FREE copy of the Network Marketing Secrets Book by clicking here or click on the image below.

Cheers

The post Lead Generation – MLM Leads & Network Marketing Leads appeared first on I Am Dawn-Marie.

5 Simple Ways To Grow Your Direct Sales Business Without Having Parties

Dawn-Marie — Wed, 16 Aug 2017 03:44:30 +0000

Most people in direct sales do the one thing that everyone is doing.

In fact it was the first thing that I was told to do when I started my direct sales business.

Dawn you have to have a launch party!

A launch party I said? I did not have a place to have a party let alone the friends to come to my party!

I was the one who had very few friends and living in a studio apartment at the time.

So having a launch party was simply out of the question.

But despite the fact that I did not have parties, I was still successful in recruiting tons of people AND making tons of product sales in my business.

The thing is, when most people were doing parties, I took the time to learn different strategies that made me stand out.

In an industry where competition is HUGE it is important to make the difference.

Sometimes going in the opposite direction is OK.

I would admit that a few Facebook parties did get me sales here and there, but what actually skyrocketed my business was using new, modern-day approaches to direct sales.

So what did I do differently?

5 Simple Ways To Grow Your Direct Sales Business Without Having Parties

1. Online Marketing

There is so much power in the internet and there is a reason why most successful businesses leverage this platform.

But many direct sales consultants seem to forget that it is there or if they know it is there, they do not know how to use it.

The internet provides a playground of opportunity, to find people who are searching for AND interested in your products when you have exhausted your warm market.

When I started direct selling, I went through my warm market in a matter of days.

Although I was trained to use social media outlets like Instagram and Facebook to find new prospects, many other people were also doing that!

It is no wonder why I sucked big time at trying to build a brand for myself. I mean, every time someone reached out to me in my DMs about my product, they usually followed up with something like “Oh yea! XYZ told me about this so I would buy from her”.

I had to come up with an alternative and it was to use the internet.

Using the internet to build a brand for yourself opens so many doors because you are in touch with a lot more people, both locally and internationally.

If you really understand how to use the internet to build a global direct sales company, then you can build a huge business. Check out my latest article where I explain how to build a global direct sales business.

It also meant that I could target people who were actually looking for my product rather than rely on people who only supported me, because I was a friend or family member.

So here’s what this looks like when I do a search, using my keyword research tool, to find people who are looking for a specific direct sales product.

Let’s say that product is the infamous skinny wrap that helps you tighten loose skin.

When I search for a keyword that could be searched by people on Google or other search engines, this is the type of results I get:

The above screenshot shows you the keyword that I have entered on the left which is “tighten loose skin” and on the right, it shows you the potential volume of searches on the search engines for variations of the keyword.

So for example, “loose stomach skin” gets approximately 1300 searches on the search engines. “Tummy skin tightening” get approximately 590 searches on the search engines.

This means that you have the opportunity to show your product to these people who are actually searching for a solution to “loose stomach skin” and “tummy skin tightening”.

And if you market your product properly to those people, then they are more likely to buy that product.

That is what is so amazing about search engine marketing.

Meanwhile on Instagram or Facebook, I was taught that every person I spoke to was a potential prospect. Knowing what I know now, I have to say … not really!

I would waste hours searching for that ONE person to say yes, when I had thousands of targeted people on Google who wants a solution to loose skin.

The most important thing that you can learn here, is to go after targeted people, as opposed to everyone.

It will make your life so much easier and running your business so much fun!

If you are looking for targeted prospects for your direct sales or network marketing business, check out this blog post or read my review of MLM Leads and Udimi Solo Ads.

How To Convert Searchers Into Leads and Buyers?

This was a secret that no company to my mind ever mentioned, although I strongly believe that every direct sales consultant should use.

(Before you use these methods, make sure that your company policy supports it.)

I used a marketing sales funnel.

What Is a Marketing Sales Funnel?

A marketing sales funnel automatically introduces a prospect to my product via a lead capture page.

A lead capture page, is a website page where I tell my audience what I have to offer, then entice them with something free in exchange for their name and email address.

By having a lead capture page, I was building an email list for my direct sales business so that I could find new prospects for my business.

Click this link to see what my lead capture page for direct selling consultants looked like.

My lead capture page will then take my prospect to a bridge page where I speak about the product and tell them more about why they should buy it and how it can solve their problems.

The bridge page also includes a link that directs the prospect to the website where they can purchase the product if they want to.

By using Google and other search engines, I could easily target my ideal customer and ask Google to show that potential customer my lead capture page via an internet link.

A marketing sales funnel, literally catapulted my business to success and gave me the freedom of time that I desperately needed.

Marketing sales funnel builders like Clickfunnels and LeadPages allow you to create a targeted website, then use that website to capture people’s information who are really interested in your offer.

This meant that I no longer had to speak to over 100 people, just to find that one person who would say yes.

It also meant that I could automatically get sales into my business, without me speaking directly to my prospect. The sales funnel did all the talking for me.

Click the video below to see how this process is completed with Clickfunnels.

>>Free Book Teaches You How To Use Sales Funnels For Your Direct Selling and Network Marketing Business <<

2. Email Marketing

You have probably heard somewhere before that “the money is in the list”.

Yet you are probably not building your email list at all.

An email list, is simply a list of subscribers who provide their email to you, so you can send them promotional content like newsletters, product offers or posts directly to their email address.

Do you know that social media platforms like Instagram, Facebook or Snapchat do not belong to us?

When we build an audience using these channels, there is a risk that it can easily be taken away from us when we least expect it.

Imagine growing your audience to over 20,000 people. Now imagine the time and effort put in and then one day it is wiped out! Gone!

This is why you should be working on building your email list as any audience we create here belongs to us.

Yes! We have complete ownership of our email lists.

When I started building my email list I did not quite understand the phrase “the money is in the list”.

Now that I have an email list of over 1000 targeted subscribers, I can send one email with valuable content and generate a sale from that email blast.

Optinmonster also confirms the effectiveness of email marketing over social media with their blog post Email Marketing v Social Media Performance.

So how do you start building an email list?

Well you must have the following tools to start:

A website or lead capture page – I use LeadPages for my lead capture page builder but you can also use Clickfunnels or any of these awesome builders to start.
Email autoresponder – I use and recommend Aweber because it makes sure that all my emails are sent directly to my prospects’ inbox. There is also GetResponse which is another great autoresponder and they have some pretty neat lead capture pages as well.

I then strategically place my website link, on the internet or my social media accounts and capture prospects’ details if they want more information about my product.

Building an email list allowed me to easily follow up with my prospects and continue to remind them about my products.

This was a key way that helped me to get so many sales into my business.

Related Article:

3. Blogging

If it is one thing that you can do for your direct sales business, it is blogging.

That is because blogging allows you to provide a hub where prospects can go to, to get more in-depth information about you and your product.

I DO NOT recommend your company’s website blog, but your own personal blog that is hosted by you.

The reason why I would recommend your own personal blog, is because it belongs completely to you.

What is a blog?

A blog is like your home on the internet. It is a place that you fill with content on just about anything.

So if you are in direct sales and you are selling hair care products, you can personalise your blog with posts about hair care that will help viewers solve their problems.

A blog will help grow your business

If you optimise your blog so that it can be found in search engines, you are accessible by many more people than you can meet at home parties or Facebook parties.

With parties, most times you operate in ways that are sales-oriented. You really only have about an hour to impress upon your prospect why they should buy your product.

Let us not forget that people do not like being sold to.

However with a blog, your prospects have the time to read your helpful posts.

If the right amount of value is provided, you bet they will be ready to buy immediately.

A blog helps establish trust and credibility

When you write a blog, you establish yourself as an expert. Do not worry if you are new to blogging or your direct sales company.

You can easily do research on your company’s products and write posts in your own words. The internet is also full of resources that help you to recreate posts that provide solutions to your prospects.

By blogging, you stand out and this can be your unique selling point.

After all, you are using a forum that other direct sales consultants hardly or do not ever use!

Furthermore when you present yourself as an expert, more people will trust your recommendation and are thus more likely to buy from you.

Ready to start your own blog? Read my article The Complete Beginner’s Guide To Starting A Successful Blog which provides a step-by-step walk through on how I created this blog. You can actually start your blog for as little as $3.95 a month with Bluehost and WordPress.

Related Articles:

4. Facebook Marketing

Yes you can use Facebook groups to promote your products to your circle via Facebook parties but Facebook is bigger than that.

Just like online marketing, Facebook has a huge database of information on its users.

This allows you to specifically target people who may be interested in your products.

So if you are a direct sales consultant in a weight loss company, you can create an ad and ask Facebook to show it to people who are interested in Diets and Weight Loss or Easy Weight Loss.

Do you think these people will be interested in your product that helps them to lose weight?

Of course they will be.

So not only are you connecting with people who are not in your inner circle but you are connecting with the right kind of people who are ten times more likely to buy your product because they are interested in it.

When you use Facebook’s platform in this way you can collect your prospects’ information exactly as you would by using lead capture pages if you want to use email marketing to follow up with them later on.

If Facebook Ads is your choice of growing your direct sales business without having parties, then I would strongly recommend the Social Traffic Blueprint Facebook Ads Course by Jon Penberthy and Jubril Agoro.

They teach you everything you need to know about how to place a Facebook ad the right way. I would not try Facebook ads without doing a course or understanding the ad platform thoroughly as you can waste a lot of money. Be sure to also check out Facebook Blueprint which is a user guidance for Facebook Ads.

Check out the response that I got from one Facebook ad for my company’s product which generated hundreds of product sales.

If you would like to use Facebook as a traffic source feel free to check out the course here.

5. Pinterest

If you are in direct sales then Pinterest is one of THE best platforms that you can use to grow your business.

Best of all, it is a FREE platform.

Not many people go to Pinterest because it is one of those social media outlets that is rarely heard of for business, but did you know that Pinterest has more than 150 million monthly active users and is actually a search engine? So people are actually searching for solutions to their problems on there.

I have said over and over that I absolutely LOVE Pinterest. It is the one place where I can showcase my business through my blog and get targeted leads and sales.

With Pinterest you can surf visually stimulating images and get ideas for hair styles, wardrobes or gift ideas.

I however use it strategically to drive traffic to my blog or website.

Check out the amount of traffic that I am getting from Pinterest to my blog below.

Do you think that if you can get this amount of traffic to your website that you can make a few good product sales?

To learn how to use Pinterest I first invested in a course called the Pinterest Traffic Avalanche course by Alex Nerney and Lauren McManus. This course taught me some really cool things on how to increase traffic to my website with Pinterest.

In the course they also teach you pinning strategies, how to create viral pins that get the most traffic amongst other valuable lessons to grow your business. If you wish to use Pinterest as a traffic source feel free to check out the course here.

How to create pins

How I do this, is I create beautiful pins using an easy to use graphic tool like PicMonkey and stock photos from Shutterstock, then connect that pin to my blog.

I then share my pins in targeted group boards where I can connect with people who may be interested in one of my topics.

So for example, I am a part of many network marketing, direct sales and affiliate marketing group boards because I know that people on these boards have followed it because they are interested in it.

Before now, I would have never thought about using Pinterest as a business tool but once I discovered that I could actually grow my business using it, I became absolutely hooked on the idea.

Final Thoughts

Online marketing is huge. It is a known fact that the top direct sales consultants grow their business using the internet and with the help of various marketing tools.

However even today, consultants are still encouraged to use the “belly-to-belly” strategy which in my view only helps you achieve mediocre results.

Cheers,

P.S Are you using any other ways to grow your business without home parties? Show me some love in the comments and let me know. I would love to hear more from you.

Resources That Will Help You Even More

How To Use Sales Funnels To Grow Your Network Marketing Team a free e-book that will teach you all you need to know about using sales funnels to build your direct selling and network marketing team.

Start A Blog ECourse 5 Days To Blogging Success my free blog course will teach you how to start a blog and build it around your direct sales business.

Power Coaching if you have a product, service or business, personally work with me and I will help you automate and leverage the internet so you can live the life that you truly want. I will help you take your business to the next level with personalised coaching sessions. My coaching sessions are $247/hour. Please only complete the application form if you are serious about utilising my coaching. Click here to complete the application form.

Aweber the internet’s most powerful tool to help automate your email communication. This is what I use to build my email list and send my newsletter to my subscribers to form the relationship. It is one of the biggest tools you will need in your business.

The post 5 Simple Ways To Grow Your Direct Sales Business Without Having Parties appeared first on I Am Dawn-Marie.

Network Marketing Blog – 5 Reasons Why You Need Them

Dawn-Marie — Sat, 12 Aug 2017 01:22:01 +0000

I am a part of a Facebook community where a young lady asked the question:

I am a Younique consultant and would like to know if it is a good idea to use a blog to promote Younique products?

Immediately I thought, “Heck yea!”

When I thought more about the topic and looked further into it, I realised that whilst blogging has been around for a good few years, not many network marketers are using this platform to promote their business.

And this is the reason why – people are simply following other unsuccessful people and the masses are not blogging!

So if every Jane, Julie and Anna are not blogging, then why should anyone else consider doing it?

If many people are not doing it, does that not mean that it is not profitable? Why would anyone want to stray from the norm?

And herein lies the reason for this blog post and WHY you should really be blogging as a network marketer.

Before I go anymore into the reasons why, let us look at some top network marketers who are crushing it with their network marketing blog.

Julie and Pauli Kalungi are home based business trainers and mentors who have grown in network marketing through their blog. They really took off educating themselves on the ins and outs of network marketing and built info products around their brand with the goal that their blog will be a “one stop shop”.
Jelena Otrovska is a Russian network marketer who used her blog to become a top earner in her company. She is now a certified coach helping other network marketers master network marketing.
Michelle and Bill Pescosolido are network marketing enthusiasts who now enjoy six figure incomes from building their brand on the internet. Their joy is helping other network marketers build their business online. They started network marketing after Michelle wanted a way to make money from home as a stay at home parent. The internet and social media helped her create massive wealth by helping other people successfully live out their dreams.
Tanya Aliza joined network marketing in 2009 and in 2010 took her business online. By taking her business on the internet and making a home for herself, she became the number three recruiter in her company and promotes different tools and resources on her blog to help other network marketers do just as she did.

The one thing that these marketers have in common is that the moment they took their business online and started using websites to recruit other network marketers into their businesses, they found success.

If you look at their websites you will see that it is a place where they host all their products and different programs that they use to build their business.

Their blogs also tell their story and deliver messages which are used by many as training platforms and best of all for the top earners, their business is all automated.

This is exactly how top earners become top earners in this industry and it is still amazing that not many marketers are using this.

So let us talk about…

The Top 5 Reasons You Should Have A Network Marketing Blog

1. Helps You Stand Out

Not every network marketer has a blog and when you do, it helps you to stand out from the rest.

It shows prospects that you are not “just another network marketer”.

There are many network marketers that a prospect can choose to buy from or join, so you need to give them a reason to choose you over your competitors.

What will make you unique is your selling point. What else can you offer?

You will see later on, that a blog can help you gain authority and credibility. Especially when you are providing tons of value on a subject and can give your prospect a place to go to for resources that probably was not already there.

For example, most network marketers would give a prospect a website link to their company’s landing page. The prospect may be has seen it many times but when you come from a different direction and show them something that they have not seen, it keeps you in their mind.

Having a blog shows that you are providing an extended service to the prospect.

So you may have weight loss recipes or tips and advice for losing weight faster which other network marketers do not have.

You may provide product reviews to help the prospect decide whether to buy your product.

Be a distributor in a new way and stand out from the all too familiar crowd.

2. Creates A Home For You And Your Brand

With a network marketing blog you can add anything to it that you want to help a prospect get to know you.

It is your central hub to showcase all there is to know about you. You will then be able to leverage that hub and channel your prospect to other marketing platforms that promote your brand.

For example, you may have social media sites that you can direct your prospect to. You can connect better with them in a Facebook community group or on a YouTube channel.

Your blog can act as a training ground where you host content that will help your team learn more about your business building strategies.

Without this, you may have to take a more hands-on approach to training your team. In my article How To Automate Your Business And Take Control Of Your Life, I spoke about how a blog can be used to automate your business so you can get more freedom of time to focus on other things that matter.

You can also use a blog to “talk” about your products and do the selling for you.

3. Become An Expert Or An Authority

People use blogs to create content that establishes them as an authority or expert.

Now you may be thinking that you cannot be an expert when you are just getting started with network marketing.

This was one of the issues that Tanya Aliza had when she first started blogging and she said

… this was a concern of mine in the past before I drew a line in the sand and got started. The reality is that when you have your Brand, Blog and Sales Funnel built, people will automatically think you’re successful. That’s what happened to me.

Ray Higdon also said that he started teaching other people what he was learning even though he had no results.

So the point is, you can be an expert even if you have very little proof of your progress.

You can also do this with a blog by writing about the things that you have learnt. Then simply build a platform where people come to you, for information to help them solve their problems.

Soon enough you will have a library of knowledge which then helps to promote your credibility and authority in your niche.

When you have that credibility and authority, people are more likely to buy anything from you. This is when you will use your sales funnels to sell your products and make sales in your business.

4. Create A Duplicatable System

A blog is your marketing tool. It is your artillery that fires up your business and guess what?!

Once you have a system, that is spinning the wheels for you automatically and creating leads and sales, you can teach your team the same thing.

A blog is not a difficult thing to create. You can provide online tutorials that show your team how to set up their own blog and use it in their businesses.

The same thing goes for sales funnels. These systems are what will help you and your team create huge downlines which only means more money in your pocket.

Most network marketers struggle with distributor retention because they teach their teams to use prospecting and recruitment methods which no longer work today.

With a blog you can create a blueprint that is an easy to follow guide.

What better way to help any network marketer get the results that they want.

Only of course, if they are willing to follow the steps and put the work into it.

5. Have Long Term Success

Some people are put off from creating a blog because they see it as the slower path to success. This is a myth in the blogger’s world.

Blogging is a lot of work as you need to put the time in to create the content but once you have a fully established blog, it does the work for you without you having to be present.

This is why so many bloggers make hundreds of thousands of dollars from content that is produced a year ago. This is the power of having a blog that can generate residual income.

With any business you need to consider the merits of having long term goals. A business that only has a short term vision is more than likely to fail over one that has a long term vision.

By starting your blog now you can set your business to thrive.

You are also more likely to be successful, over those who have no clear plan of how they are going to create a sustainable business.

This is what is most important. If you are continuing to prospect through social media or face to face, you are more than likely to get exhausted.

You are also less likely to have the freedom of time to do whatever you want because you constantly have to be in front of the computer or on the road.

This is not a proper business strategy.

Having a blog is the best way to create longevity in your business.

Do you have a blog yet? Read my article The Complete Beginner’s Guide To Starting A Successful Blog In 2017 to set up your own network marketing blog.

Then follow the Ultimate Blogging Strategy for Beginners 90 Days To Success for a step by step guide to growing a successful blog.

Or take my free 5-Day course that will teach you how to start a blog in 5 days, how to get visitors to your blog, how to monetise your blog and how to grow your blog.

Cheers,

P.S Too much overwhelm and don’t know where to start? Then check out this free ebook (just pay shipping), Network Marketing Secrets, which condenses everything on how to start your network marketing business online.

P.P.S If you enjoyed this article on Network Marketing Blog – 5 Reasons You Need Them, please leave me a comment or any questions below.

Wait a minute! Have you subscribed to my You Tube Channel, where I give more free training? I am growing so be part of the community.

The post Network Marketing Blog – 5 Reasons Why You Need Them appeared first on I Am Dawn-Marie.

10 Network Marketing Tips For Guaranteed Success – Growing Your Business

Dawn-Marie — Fri, 04 Aug 2017 02:43:05 +0000

How exactly are you growing your network marketing business? What strategies are you using that works or do not work?

When I started network marketing, the one problem that I had was getting clients for my business and recruiting team members.

You see, I was the introvert. I was overwhelmed and frankly scared as hell when it came to prospecting both for selling products and building a team.

I remember in my first network marketing business, I asked my best friend to be my first customer, which she did.

Thank goodness for that but she became my only customer. LOL

After her, I had no idea how and where to find other customers until I jumped on social media and started busting my butt looking for my new shining stars.

But it did come with heavy lifting… and a lot of it.

If I could start again, I know I would do a lot more things differently because three years on, I have learnt so much.

As I connect with more network marketers, who are just starting their business, I find that they are repeating the same mistakes I made.

I have realised that there is the old way and the new way to network marketing. How do I know this?

Because when I was doing things the old way, I was recruiting no more than five people in a month. When I was doing it the new way, I was recruiting more than 20 people in a month!

How did I do this? By simply using strategic investments and creating a marketing strategy that works! A marketing strategy that I only learnt through my mentor.

I mean after two and half years of getting it wrong and six months of getting it right, I have turned my business over tremendously where I am now recruiting people into my business effortlessly.

And this is what inspired this blog post.

When you focus on using the right strategies to build any business, whether it is network marketing or online marketing, you generally come out as the winner.

So Here Are My Top 10 Network Marketing Tips For Guaranteed Success That You Can Use

If you follow these tips consistently, it can make a massive impact in your business.

#1 Have The Right Business Mindset

Starting a network marketing business is not a hobby. You are starting a business.

The problem with most people who join network marketing is that they are attracted by the claim that you can make a “full time income with part time effort”, but what they do not realise is that in order to reach that level, it takes hard work.

When I started network marketing, I envisioned quitting my job and working full time on my business (which thankfully I have achieved).

I sacrificed a lot of things to get here.

There were times that I did not want to do the work but had it not been for my work ethic, I would not be where I am now.

You probably have heard this before but as cliched as it is, you must treat your business as a business; not a hobby.

Also self investment is crucially important. There are people who have a fear of investing money into their businesses because they see it as either spending money or wasting money.

But the most successful network marketers are those who invested in coaching, courses, mentoring, tools and resources to run their business.

No one says you have to invest huge chunks of money at one time but it is always best, if you want to see the growth that other successful network marketers are having.

Want to see the tools that I use to run and automate my business? Click here.

#2 Don’t Fake It

True story! I had a long time friend who I had not seen in years. We spoke now and again but I would say we lost touch of each other.

When I joined my network marketing business, you know how they say to contact everyone on your phone contact list, regardless of who it is??

Well that was me. I called my friend to “catch up” with her. Of course she was surprised to hear from me and rightfully so.

So when I told her that I joined a network marketing business and I had some “really amazing products that could help her” – yes I used those exact words – she immediately knew what was up with me.

You do not want to do that! Do not be the fake friend.

If you want to be successful in your business, be genuine. If you think that contacting a long time friend just to try to sell them a product is uncomfortable, then DO NOT do it.

There are many more ways you can actually get a sale without bugging those “friends” who really are not your friends.

#3 Leverage Social Media

If you do not know by now, social media is huge for building your business.

Everyday I connect with so many people who are successful and also not so successful.

But I know that I have one thing that I can offer to them and that is value. This is how I was able to recruit five people in a day from Facebook and Pinterest.

My biggest tip for growing your business with social media, is find one or two platforms and master them.

“Jack of all trades master of none” can actually hurt your business when you are spreading yourself thin and trying to do everything at once.

I agree that any social media platform is great for networking and prospecting but you will never be an expert if you are trying to grow an audience over all platforms.

Some of the best platforms you can try are:

Facebook

Invest in Facebook ads to connect with people who may be interested in what you have to offer.

Facebook ads is a very powerful platform that allows marketers to put their offer in front of the right people which can help generate consistent sales of your product.

When I first started network marketing, I was told by my upline to join Facebook groups where people promote business opportunities or sell products.

Your first thoughts may be that it’s free so why not try it, but I do not think this is the best source of traffic for your business as you may see little to no results from this.

If you are serious about growing your business and making money from it, then I’d recommend investing in paid advertising to show your product to targeted people who are more likely to take action.

Not only will you save time, but you can see a huge return on your investment when you run your ad campaigns properly. Just like I did when I made near to 3x return on my investment promoting a credit repair product using Facebook ads.

Before investing in Facebook ads I do recommend that you learn how to use the platform. This will help take away all the frustration that you are likely to encounter, when you do not get the results that you want.

If you’re looking for a great course, I would strongly recommend Jon Penberthy and Jubril Agoro’s Social Traffic Blueprint. It is by taking this course that I am currently generating a 10x return on my investment.

In the end it all paid off.

Have you ever created a Pinterest account and all you ever did was pin your favourite recipes, fashion and design inspirations?

Me too.

In the past I used Pinterest to save outfit ideas for the summer. Now I use Pinterest for business.

How does Pinterest actually work for businesses and how can it work for you? Pinterest is a great platform for businesses who promote their products or services with a blog.

As a network marketer, it is a good idea to have a blog where you can provide useful information to people who want to know more about your products and help raise awareness of your brand.

If you have never considered writing a blog for your business then head on over to my post where I share more about why a network marketing blog is great for business.

You can actually start a blog in under 15 minutes and for as low as $3.95/month with Bluehost and WordPress.

If you do have a blog but don’t have readers or visitors, here’s how you can use Pinterest to get visitors who are likely to take profitable action. That means, they buy your products!

First create a Pinterest business account.
Next verify your website.
Apply for Rich Pins which will add extra details to your pins from your website.
Join group boards on Pinterest that are related to your niche
Start pinning to the group boards

Follow the above steps consistently and watch how your traffic levels increase. Make sure that your blog provides valuable content that helps your readers solve their problem so they can take action such as buying your recommended products.

Using Pinterest to grow this blog has been very rewarding. In fact, I would have not known the power of Pinterest had it not been for a Pinterest growth course called the Pinterest Traffic Avalanche by Alex Nerney and Lauren McManus.

If you are thinking of using Pinterest to grow your network marketing blog and connect with new readers, then check out the Pinterest Traffic Avalanche to help you learn how to use his traffic source.

YouTube

Create videos that provide valuable content. You can easily make a search in YouTube for some of the keywords that people are using in respect of network marketing.

Once you have a handful of keywords, create a video around those keywords.

The most successful videos are How To videos.

Do not worry if you do not know what to talk about.

Take a look at other people who have created the same content and put that content in your own words. Be confident when you speak about it.

Once you have created your content include your referral link in the description box of YouTube so you will get credit for any product you recommend that is purchased.

Instagram

Instagram is a picture platform that allows you to create lifestyle posts, motivational and inspirational posts as well as product posts.

When used right, this can help grow your business by showing other people what your network marketing business is doing for you and how your products have helped you and other people.

As usual you want to create value posts. Posts that speak about how your business has changed your life or you can even share other people’s success stories.

#4 Your Business Is Never About You

It took me a while to understand this next point but when I got it, I had an a-ha moment.

When you start a business, you must start your business with the prospect in mind. At the end of the day, your business is there to serve other people.

It is never there to serve you!

As a network marketer, if you want people to consider doing business with you, learn how to provide helpful content that will genuinely help your audience solve a problem.

Here are some ideas:

Share different ways of how the product has helped you.
Share tips of how your product can help other people.
Share how the product made other people feel. For example, do you have testimonials to prove that other people are using the product and like it? Then share that.

When you work on serving more people, they will come to you instead of you chasing them.

#5 Leverage The Internet

A lot of people come to me and ask me how did I grow so fast?

My response: the internet.

A few years ago, belly-to-belly network marketing was a good way to market your business. If you were comfortable prospecting on the streets, at the malls or beauty fairs then you may have gotten a few good sales or leads into your business.

But for someone who was an introvert and having anxiety when it came to approaching a prospect, doing it this way was never ideal.

Instead after a couple years of trying and seeing no major shift in my business, I turned to the internet on the advice of my mentor and boy was I glad I did.

It was the best thing that I could do for my business because it allowed me to reach far more people than I could speak to in a day offline.

Using the internet and other advertising strategies helped me to make hundreds of product sales and build a team of over 110 personally sponsored people in under two months. This was by far the most important change and achievement in my business.

I know that there are still a lot of network marketers who do not want to invest in advertising strategies but there was a reason why the number one tip was to have a business mindset.

There are many platforms that you can use to advertise your business. Simply choose one and master it.

And if you are worried about the huge influx of prospects that will more than likely come into your business, then the next tip goes hand in hand.

#6 Leverage Marketing Systems

I do not know why most network marketers are against this idea but for me it is a no-brainer!

If you want to grow your network marketing business fast and successfully, you need to know how to use marketing tools to automate your business.

You can take all the hard work out of what you would normally do and give it to a “system” to do on your behalf.

This is how I was able to “speak” to over one thousand people in a day about my business and ended up closing thirty sales.

You see, marketing tools allow you to show your prospect, your product or opportunity, without you speaking to them. You simply set up a website or lead capture page and an email autoresponder communicates with them.

Whilst the prospecting part can be automated, you still need to build relationships with them so consider ways that you can build that relationship by offering coaching or mentoring that teaches the lead how to grow their own business.

The must-have marketing tools that I use in my business are LeadPages and Aweber. Click here for my review on LeadPages and here for my review on Aweber.

Technology has literally changed how fast I grew my business and has helped me fulfil my dreams of travelling as often as I can.

To read how this works in practice, check out this free book that teaches you how to use marketing systems to grow your network marketing team.

Related Articles:

#7 Teach Your Team Duplication

When I learnt how to use marketing systems to grow my business, I taught my team the same thing.

This is how you can grow your team to over thousands of members in a short space of time.

Something that works for you and is so easy to replicate can help other struggling team members.

When you introduce these systems into your team it is a win-win.

It helps the team member build their team quicker, make more product sales and puts money in everyone’s pocket.

I still use this strategy every day and encourage anyone looking to build a solid foundation, to find a strategy that works for you and then share it with your teams. They will then share it in their own teams and so on and so on.

>> Get The Free Book “How To Use Sales Funnels To Grow Your Network Marketing Team Fast” <<

#8 Get A Mentor

So I have mentioned a few times in this blog post about the recommendations made to me by my mentor.

Having a mentor was the first step I took to transforming my business.

Granted I paid him for his services but in return I was given valuable information that helped me and my business catapult into success.

When looking for a mentor, find ideally two people. One within your business, who is where you want to be and another outside of your business who can teach you a skillset that is important to be successful in your business.

Subscribe to their courses or coaching programs and listen to and DO EVERYTHING that they say.

The doing part is what is important.

You want to take massive action on the ideas that they have given to you. At the end of the day, they got to where they are because of the tips they shared.

Don’t you want to be there too?

The one advice I can give to you, do not be afraid to invest in the services of your mentors. I have spent thousands on courses and programs that has helped to improve my skills tremendously.

I am now using those same skills to build my business and provide value to the marketplace.

#9 Believe In Yourself

Not only having a business mindset but also a positive mindset is key to helping you achieve your goals.

When you have a positive mindset you attract positive things into your life. You must also have a strong belief that you can achieve your goals.

When you doubt yourself you are more than likely to avoid taking action which only leads to procrastination.

People who are unsuccessful have those major stumbling blocks.

Until they get out of that funk they will never have the life that they truly deserve.

If you are stuck in a toxic mindset then I recommend improving your personal development with personal development books.

#10 Never Quit And Be Consistent

Consistency is key and the ones who never give up, come out successful.

Network marketing is not a get rich quick gig. But if you give it time, nurture it, be disciplined, take action and be consistent you can accomplish that goal of being a top income earner or achieve the success that you want, however you define that success.

I will not lie, there will be challenges. There will be times that you will want to quit but embrace your journey with gratitude and keep moving.

There are so many things that I have learnt on my own journey that I can now give back in this blog. This is why I want to help many people become true online entrepreneurs and build their brand successfully because I have learnt so much.

And one day you will too. You will be able to use the highs and lows in a positive way to keep building you.

Cheers,

Resources That Will Help You Even More

Network Marketing Secrets a free book (just pay shipping) that will teach you how to use sales funnel to grow your network marketing business.

Start A Blog ECourse 5 Days To Blogging Success my free blog course will teach you how to start a blog and build it around your direct sales business.

LeadPages is a marketing tool that I use to generate leads into my business effortlessly. With LeadPages I create dedicated websites that attract my ideal audience by giving away something of a high perceived value that encourages them to take action.

The post 10 Network Marketing Tips For Guaranteed Success – Growing Your Business appeared first on I Am Dawn-Marie.

Network Marketing Mistakes You’re Probably Guilty Of

Dawn-Marie — Tue, 16 May 2017 20:59:58 +0000

The most common complaint that I have heard from my network marketer friends during my network marketing days, was that they were tired of asking friends and family to support them in their business, but having very little success with it.

It’s an unfortunate lesson that even I had to learn, but I began to understand that friends and family did not have to support me at all in my business. If I wanted to succeed, it was up to me, to make it happen with or without them.

Sadly, this remains the misconception that most network marketers have today. Whilst there are many ways that you can support someone, it does not necessarily include buying your product.

So if this is the mindset you have, when you join your first network marketing business, I hope that my blog post can encourage you to change it and you will see how you can move in a different direction, so your business can move forward.

If you are new to any online business or network marketing, you are probably making one of these five mistakes.

Fortunately, it’s not too late to change.

Now is the time for you to identify the mistake and correct it.

Five Network Marketing Mistakes You’re Probably Guilt Of Making In Your Network Marketing Business…

Network Marketing Mistake #1

Always Pitching

As I think back on the things I used to do as a network marketer, now that I know better, I cannot believe some of the things I did.

For example, cold messaging as many people as I could on Instagram and pitching to them the sale of my product, without even an introduction.

Sometimes I have to wonder “what was I thinking?”

Whilst cold messaging people is an excellent way to meet new people and form new connections, there is a right way to do it and a wrong way to do it.

If cold messaging people, is one of your strategies, to producing sales in your business, here is a polite reminder – very few people tolerate sales pitches that provide no valuable information to help them understand the offer and why they need it.

If they have never engaged with you or your business, then it is unlikely that you will get a favourable response to a cold message pitching the sale of your product.

There are a few things that you have to do, to be qualified and have the authority to pitch to someone.

If you expect an audience to pay attention to you, you must be prepared to take the time to help your audience build trust with you.

One of the ways you can do this, is demonstrate your expertise by educating your prospects about your products in a way that is interesting. When you give away valuable content and people absorb it because they are interested in it, it is ok to ask your audience for the sale.

Most people think like this:

They get massive value for free, they see that you can potentially help them with their problem, they buy into you because of the potential to work with you.

That really is it.

When you understand that, then you will get why pitching a sale and ONLY pitching, will get you very little results.

How can you provide value?

Share information that you have learnt
If something solved your problem, share it
Do not expect anything in return
Always show up and show a willingness to offer help

See if that makes a difference in the number of sales you can get.

Network Marketing Mistake #2

Not asking for the sale

You cannot be afraid to ask for the sale directly.

It goes without saying that if you have provided a lot of value that has helped someone, then you have the authority to ask for the sale.

So many network marketers leave a lot of money on the table, when they expect their prospects to buy a product on their inclination.

Whilst there are some prospects who will buy your product without a request to do so, others need a bit of direction and sometimes a push to make a move.

I always say that the right time to ask for the sale, is when you have provided value at least 3 or 4 times before.

Here is the sequence that I use:

Day 1 Value

Day 2 Value

Day 3 Value

Day 4 Pitch

But when you are asking for the sale do not make the mistake of just saying

Buy XYZ now.

It may be more attractive and professional if you ask for the sale by giving an indication of what your prospect can expect from you when they buy your product.

For example,

Free coaching
Direct contact to you by personal means (phone number, Skype address, messenger)
Free access to a weight loss support group
Free training video

You want to stand out from the rest by giving rewards or bonuses to your prospects for joining you.

Network Marketing Mistake #3

No Proper System In Place

I will forgive you if you have no system in place to market your product because for a long time, especially being new, I wasted a lot of time by not having a system for my business.

When I started in my network marketing business, there was a saying that stood out to me and actually made me realise how important having systems were.

That phrase was “systems work, people fail”?

Systems are designed to make our lives easier. Technology was created to make the things that we do in our lives and jobs easier to manage.

Just because you are a network marketer does not mean that you cannot take your business online.

For too long, network marketing has been run by old school methods. New school methods mean that you can take your business online and use a system to automate your business.

When I first started network marketing, if someone told me that I could

Make sales without speaking to anyone
Get prospects without speaking to anyone
Run my business straight from my laptop without the need to attend fairs or beauty events

I would have jumped straight in line.

But for two years I was uneducated and uninformed. I felt like it was a waste of two years but regardless, I am grateful for my journey.

Since I have added a system to my business, I have had many more prospects and sales.

Let us admit that the follow up process can be time consuming, exhausting and not for the faint of heart. But with a good system in place, the follow up process can be done for you.

Network Marketing Mistake #4

Wrong Targeting

You start a network marketing business and you instantly post on your Facebook timeline about the opportunity and product.

You wait. An hour goes by and there is no engagement with your post.

Do you know what you have done wrong there?

Most likely, you have targeted the wrong audience.

Let us go back to the opening paragraph.

Your friends and family do not have to fall into the equation of your business. They may not even be interested in what you have to offer.

So before you post, ask yourself this question:

Are the persons who I am posting to, on my social media, remotely interested in what I have to offer?

What does your target market look like? What do they want?

When you can answer these questions, you can really hone in on those persons who are really interested in what you have to offer.

Another good thing is that you can actually eliminate quickly those who are not.

This helps you avoid wasting time and immediately get you to the right people for your product or service. Do not go fishing in a pond full of turtles when what you are really after is a pond full of sharks.

Network Marketing Mistake #5

Not properly promoting your product

The biggest mistake that you can make is to never bring your content in front of new people.

I see so many people who focus on promoting their business solely on Facebook to the same 100 friends. You want to always be sharing your offer with new people.

How can you make sure that new people are seeing your offer?

Well advertise as much as possible and post your offer in as many places as possible.

You always want fresh eyeballs on your offer every single day. Make it a goal to spend the best part of your time working on getting your content out in as many places as you can whether through free advertising or paid advertising.

By the way. Facebook is not the only way to get people to see your offer. Try

Twitter
YouTube
Pinterest
LinkedIn
Blogging
Google SEO
Instagram
Etc.

Everyone turns to Facebook because it is the go-to social media platform, but would you not like to dominate a space that not many other people are using?

Those are the five network marketing mistakes you are probably making, that is holding you back.

If you are making those mistakes, then check out my other network marketing tips and resources below: